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Nut Bars

Maybe

Returns run at only 0.0% of orders. But the top 5 brands take 100% of clicks, so Nut Bars is a Maybe.

Flapen Score
51
51 / 100
Top 27% of 2,976 Grocery niches · +5 vs the category median of 46
Market size
£359K/yr342K searches / yr
90-day growth
-8.3%search demand this quarter
Competition
42%top-5 click share · 4 brands · 171 sellers

Flapen Score

Nut Bars against its category

The dotted line is the Grocery average. Past it, Nut Bars is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nut Bars market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nut Bars 342K times last year and spent an estimated £359K. All 4 brands take every click. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

13.3% of searches ended in a purchase last week.

Shoppers searched for this 342K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.3% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £359K a year.

Searches, last 12 months
342K
Growth, 90 days vs prior 90
-8.3%
Conversion, latest week
13.3%
Market size, estimated
£359Ka year
Peak month
March1.8× the quietest month
Top search term
eat natural bars77K searches a year

02 · Price

A sale here is worth £7.91.

Listings sell for £7.91 on average, from £1.76 to £21.49. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 1,500 to 2,000 of them. At £7.91 that is £12K to £16K a year per listing.

Average price
£7.91under the $15 to $100 sweet spot
Price range
£1.76–£21.49
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
1,500–2,000
Revenue per listing a year
£12K–£16K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

34% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #27 within Snack Foods. It carries 774 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
34%
Prime listings
88%
Out of stock, average day
0.0%
Average rank
#27in Snack Foods
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
774per listing
Listings tracked
32

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
63 months

Products

Top Nut Bars products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£14K£29K£43K£57K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

171

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

42%

Top 20: 86%

Open market

0%

  • Eat Natural52%
  • KIND47%
  • Nature Valley1%
  • Nakd1%
  • Open — no brand owns it (0%)

Demand

Nut Bars search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KBlack Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.8×

Search terms

Top Nut Bars search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • eat natural bars77K/yr
  • kind bars77K/yr
  • kind68K/yr
  • eat natural32K/yr
  • eat natural protein bars26K/yr
  • nut bars17K/yr
  • kind bar12K/yr
  • kind bars dark chocolate nuts sea salt12K/yr
  • nut bar8K/yr
  • eat natural bars dark chocolate3K/yr

Reviews and returns

What reviews say buyers love and hate about Nut Bars

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall12%+2.10

Taste slightly different to the normal

not to my taste

Taste has changed

Value For Money11%+1.35

expensive

Expensive

doubled in price over the last month

Size-Overall10%−0.12

Incorrect size

Very small bars

Very small

Advertised Vs Actual Product7%−0.05

Not as advertised

Misleading product description

Item not as described

Nutritional Content4%+0.21

Only 10g of Protein some people will say

They is not enough protein to call them a protein bar would normally expect closer to 20g for protein bar

Low Protein

Love

Taste-Overall35%+2.10

Bars are delicious

Delicious and Surprisingly Satisfying

Absolutely delicious

Value For Money14%+1.35

Great deal

Excellent Value

Great value

Nutritional Content9%+0.21

A good bit of protein

Gluten free

Very nice protein bars

Quality-Overall7%+0.23

the quality has been consistent with every order

Excellent quality

Excellent variety

Health Benefits-Overall7%+0.46

Healthy snacks

very healthy for you

As healthy as you can get while tasting good

FAQ

Common Nut Bars questions

Answered from the same tracked data.