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Nourishment Drink

Maybe

Returns run at only 0.0% of orders. But the top 5 brands take 94% of clicks, so Nourishment Drink is a Maybe.

Flapen Score
51
51 / 100
Top 27% of 2,976 Grocery niches · +5 vs the category median of 46
Market size
£114K/yr90K searches / yr
90-day growth
-1.5%search demand this quarter
Competition
52%top-5 click share · 8 brands · 49 sellers

Flapen Score

Nourishment Drink against its category

The dotted line is the Grocery average. Past it, Nourishment Drink is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nourishment Drink market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nourishment Drink 90K times last year and spent an estimated £114K. The top 5 brands take 94% of clicks. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

7.8% of searches ended in a purchase last week.

Shoppers searched for this 90K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.8% of those searches ended in a purchase. Searches in the last 90 days moved -1.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £114K a year.

Searches, last 12 months
90K
Growth, 90 days vs prior 90
-1.5%
Conversion, latest week
7.8%
Market size, estimated
£114Ka year
Peak month
March1.2× the quietest month
Top search term
nurishment drink36K searches a year

02 · Price

A sale here is worth £16.32.

Listings sell for £16.32 on average, from £1.55 to £22.43. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At £16.32 that is £2K to £4K a year per listing.

Average price
£16.32inside the $15 to $100 sweet spot
Price range
£1.55–£22.43
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

26% of listings pay for placement with sponsored ads. 39% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #142 within Energy Drinks. It carries 109 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
26%
Prime listings
39%
Out of stock, average day
6.0%
Average rank
#142in Energy Drinks
Average rating
4.41 starsAmazon United Kingdom average 4.36 stars
Average reviews
109per listing
Listings tracked
23

04 · Newcomers

Amazon counts 1 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
71 months

Products

Top Nourishment Drink products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£11K£17K£23K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 rising

Sellers

49

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

52%

Top 20: 97%

Open market

3%

  • Nurishment43%
  • SHANZA DEPARTMENTAL'S19%
  • Generic16%
  • Dunn's River8%
  • Saras Flavours of Asia7%
  • Khudadad3%
  • Open — no brand owns it (2 brands, 3%)

Demand

Nourishment Drink search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Nourishment Drink search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nurishment drink36K/yr
  • nourishment drink22K/yr
  • nurishment17K/yr
  • nurishment drinks multipack 2410K/yr
  • nourishment5K/yr

Reviews and returns

What reviews say buyers love and hate about Nourishment Drink

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall17%−0.06

cheaps as chips

Rubbish

Value For Money14%−0.05

Is expensive,

Over Priced

Ive only deducted one star because, admittedly, it is quite pricey

Taste-Overall13%+1.99

the taste wasnt that nice

Tastes half-reasonable

Sweetness10%−0.07

Flavour is too sweet way too sweet

Thought it may be too sweet

I dont like thrr e m - I find them too sweet

Flavor8%+0.34

Great nutritional and healthy benefits however I can't stand this particular flavour the flavour is revolting

didn't realise calorie difference between flavours

Love

Taste-Overall40%+1.99

Great taste

Honestly fabulous drink

they are so smooth tasty

Value For Money12%−0.05

Is cheaper than boots

Great Value for money

Good value

Quality-Overall8%−0.06

Superior quality

excellent product

Genuinely really good products

Flavor8%+0.34

Loving the flavour

The strawberry flavour is rich

I ordered these for my husband who really likes the variety of flavours

Nutritional Content6%+0.61

a really handy way to get some extra protein in

Really great food supplement too if needed

gives all the nutrition my body needs on a daily basis

Return

0.0% Return rate 0% Fixable by listing

Leak-Proof100%▁▁▁▁█▁

FAQ

Common Nourishment Drink questions

Answered from the same tracked data.