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nissin noodles

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 24Growth 15Conversion 80Competition 63Returns 100Price range 63Avg price 53Brand share 0Review moat 83Quality gap 25

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great333.35

avg incumbent reviews — the moat a new listing must climb

Conversion

Great8.3%

search→purchase rate — share of searches ending in a sale

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Price range

Good£0.68–£39.05

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£12.39

avg listing price — sweet spot $15–$100

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad£97K

£97K/yr · 94K searches

Growth

Bad-20.8%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, nissin noodles is a £97K/yr Amazon United Kingdom market (94K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 46/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

nissin noodles market data

Units sold / yr
10K–13K
avg 250–500/product
Revenue / yr
£124K–£155K
units × avg price
Conversion rate
8.3%
Avg BSR
#147
Page quality
0%
Prime
62%
Sponsored
41%
Out of stock
0.6%
Avg brand age
58 months
Avg seller age
161 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

5 falling

Sellers

66

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

47%

Top 20: 89%

Open market

0%

  • NISSIN70%
  • EDE Group17%
  • Xihaha11%
  • Noodle Shack2%
  • WaNaHong1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -20.8% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Top nissin noodles search terms

  • nissin noodles44K/yr
  • nissin22K/yr
  • demae ramen noodles6K/yr
  • nissin ramen6K/yr
  • demae ramen9K/yr
  • nissin demae ramen8K/yr
All search terms

Top nissin noodles products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£4K8%£8K12%£12K16%£15K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about nissin noodles

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall44%

“Delicious snack”

Value For Money14%

“Good deal”

Flavor13%

“flavour is strong”

Quality-Overall7%

“Quality is good taste is good value for money easy to prepare texture a bit on the soft side”

Cooking Instructions5%

“are easy to prepare”

Ease Of Use4%

“Quick and very nice”

Spiciness2%

“Pros: Distinctive 5-spice warmth; much better veggie quality than competitors; no-drain sauce is rich and savoury”

Texture/Consistency-Overall1%

“I like the texture of the noodles as they are similar if not better than my favourite brand”

Size-Overall1%

“Perfect portion size”

Advertised Vs Actual Product1%

“As shown and described”

What buyers complain about

Salt Content14%

“the flavour is Very salty”

Flavor11%

“They must of ran out of good flavours”

Quality-Overall10%

“Not the best”

Smell7%

“Not the smell of kettle and water”

Value For Money5%

“expensive”

Spiciness5%

“Not spicy at all”

Ease Of Chewing/Swallowing2%

“Couldnt manage more than a couple mouthfuls”

Hard Feel2%

“Sickly”

Nutritional Content2%

“are they really 20g fat per prepared pack”

Chunk/Clump/Collection2%

“multiple blocks arrived smashed into crumbs”

Common questions

Is nissin noodles profitable to sell on Amazon United Kingdom?
The niche generates £97K/yr across 34 tracked products. 3 of 7 products launched in the last 360 days are still selling. 90-day search growth is -20.8%. Flapen's verdict: Skip it (46/100).
How competitive is the nissin noodles niche?
5 brands and 66 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in nissin noodles?
Top complaints mined from reviews: Salt Content, Flavor, Quality-Overall. The return rate is 0.0%.
When does demand for nissin noodles peak?
Demand is steady year-round — the busiest month runs 1.4× the quietest.
What does it cost to enter the nissin noodles niche?
Listings span £0.68–£39.05; the average listing price is £12.39 (sweet spot $15–$100). The average incumbent carries 333 reviews — the moat a new listing must climb.