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Nissin Noodles

Fail

The top 5 brands take 100% of clicks, so Nissin Noodles is a Fail.

Flapen Score
46
46 / 100
Ranks 1,444 of 2,976 Grocery niches · on the category median
Market size
£97K/yr94K searches / yr
90-day growth
-20.8%search demand this quarter
Competition
47%top-5 click share · 5 brands · 66 sellers

Flapen Score

Nissin Noodles against its category

The dotted line is the Grocery average. Past it, Nissin Noodles is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nissin Noodles market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nissin Noodles 94K times last year and spent an estimated £97K. All 5 brands take every click. Flapen scores it 46 out of 100, a Fail.

01 · Demand

8.3% of searches ended in a purchase last week.

Shoppers searched for this 94K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £97K a year.

Searches, last 12 months
94K
Growth, 90 days vs prior 90
-20.8%
Conversion, latest week
8.3%
Market size, estimated
£97Ka year
Peak month
January1.4× the quietest month
Top search term
nissin noodles44K searches a year

02 · Price

A sale here is worth £12.39.

Listings sell for £12.39 on average, from £0.68 to £39.05. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £12.39 that is £3K to £6K a year per listing.

Average price
£12.39under the $15 to $100 sweet spot
Price range
£0.68–£39.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

41% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #147 within Instant Meals & Sides. It carries 333 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
41%
Prime listings
62%
Out of stock, average day
0.6%
Average rank
#147in Instant Meals & Sides
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
333per listing
Listings tracked
34

04 · Newcomers

Amazon counts 3 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
3Amazon's first-year sales bar
Average brand age
58 months

Products

Top Nissin Noodles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

5 falling

Sellers

66

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

47%

Top 20: 89%

Open market

0%

  • NISSIN70%
  • EDE Group17%
  • Xihaha11%
  • Noodle Shack2%
  • WaNaHong1%

Demand

Nissin Noodles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Nissin Noodles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nissin noodles44K/yr
  • nissin22K/yr
  • demae ramen noodles6K/yr
  • nissin ramen6K/yr
  • demae ramen9K/yr
  • nissin demae ramen8K/yr

Reviews and returns

What reviews say buyers love and hate about Nissin Noodles

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Salt Content14%−0.06

the flavour is Very salty

Quite Salty

It is a bit salty

Flavor11%+0.18

They must of ran out of good flavours

Disappointed with this one though as I didn't get no where near the amount of flavours as last time

Wish they did the other flavours at the same price

Quality-Overall10%−0.19

Not the best

Low quality

Smell7%−0.07

Not the smell of kettle and water

I smell like beef

Smells weird

Value For Money5%+0.55

expensive

a bit pricey for what you get

means you're not getting quite as much as expected for the price

Love

Taste-Overall44%+2.86

Delicious snack

A tasty Snack

Good taste

Value For Money14%+0.55

Good deal

Value of money

Excellent value

Flavor13%+0.18

flavour is strong

Great flavour

Good range of different flavours

Quality-Overall7%−0.19

Quality is good taste is good value for money easy to prepare texture a bit on the soft side

No complaints at all

Good quality

Cooking Instructions5%+0.43

are easy to prepare

Easy to cook

Cook it thoroughly

FAQ

Common Nissin Noodles questions

Answered from the same tracked data.