Skip to content

Nachos

Fail

The top 5 brands take 100% of clicks, so Nachos is a Fail.

Flapen Score
46
46 / 100
Ranks 1,444 of 2,976 Grocery niches · on the category median
Market size
£328K/yr466K searches / yr
90-day growth
+5.4%search demand this quarter
Competition
69%top-5 click share · 4 brands · 53 sellers

Flapen Score

Nachos against its category

The dotted line is the Grocery average. Past it, Nachos is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nachos market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Nachos 466K times last year and spent an estimated £328K. All 4 brands take every click. Demand peaks in May–Jun–Jul. Flapen scores it 46 out of 100, a Fail.

01 · Demand

22.7% of searches ended in a purchase last week.

Shoppers searched for this 466K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 22.7% of those searches ended in a purchase. Searches in the last 90 days moved +5.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £328K a year.

Searches, last 12 months
466K
Growth, 90 days vs prior 90
+5.4%
Conversion, latest week
22.7%
Market size, estimated
£328Ka year
Peak month
May2.4× the quietest month
Top search term
doritos349K searches a year

02 · Price

A sale here is worth £3.10.

Listings sell for £3.10 on average, from £0.89 to £23.57. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At £3.10 that is £12K to £16K a year per listing.

Average price
£3.10under the $15 to $100 sweet spot
Price range
£0.89–£23.57
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
100K–125K
Units per listing a year
4,000–5,000
Revenue per listing a year
£12K–£16K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

18% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #272 within Condiments & Sauces. It carries 449 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
18%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#272in Condiments & Sauces
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
449per listing
Listings tracked
22

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
54 months

Products

Top Nachos products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£16K£33K£49K£66K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

53

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 98%

Open market

0%

  • Doritos91%
  • Old El Paso4%
  • M MID-TIER3%
  • Morrisons2%

Demand

Nachos search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: May, Jun, Jul · busiest ÷ quietest = 2.4×

Search terms

Top Nachos search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • doritos349K/yr
  • nachos70K/yr
  • nacho26K/yr
  • corn chips8K/yr
  • dorito8K/yr
  • crisps doritos3K/yr
  • doritoes3K/yr

Reviews and returns

What reviews say buyers love and hate about Nachos

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall15%+1.43

This does not taste remotely of cheese

No taste

the taste was quite unpleasant for me

Flavor13%−0.05

I say theyre not a flavour

I was expecting a classic nacho cheese flavor

Seemed less flavour to bags I usually have

Value For Money9%−0.01

cheaper in shops

a little expensive

Expensive

Powdered/Crumbled8%−0.10

However, too many packets were crammed into one box, thereby crushing a lot of chips in the packets

Bag was open in the box, all crushed and stale

Advertised Vs Actual Product7%−0.07

Even the fake one

Not as described

Love

Taste-Overall33%+1.43

Good snacks

Good taste

Very tasty snack

Value For Money14%−0.01

Good value for money

Good value

great value for money

Crispiness13%+0.63

Great crisps

the crunch is really satisfying

Nice and crunchy

Flavor13%−0.05

Lovely strong flavour

Amazing flavour

Crisps are very tasty great flavours

Quality-Overall6%+0.22

as good as in market

Its well made

Great product

FAQ

Common Nachos questions

Answered from the same tracked data.