Mustard Oil

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £74K a year.

Searches, last 12 months

107K

Growth, 90 days vs prior 90

-17.5%

Conversion, latest week

7.2%

Market size, estimated

£74Ka year

Peak month

August1.6× the quietest month

Top search term

mustard oil76K searches a year

Listings sell for £9.59 on average, from £4.03 to £19.26. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £9.59 that is £2K to £5K a year per listing.

Average price

£9.59under the $15 to $100 sweet spot

Price range

£4.03–£19.26

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£2K–£5K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

60% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #158 within Oils, Vinegars & Salad Dressings. It carries 568 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings

60%

Prime listings

73%

Out of stock, average day

5.3%

Average rank

#158in Oils, Vinegars & Salad Dressings

Average rating

4.32 starsAmazon United Kingdom average 4.36 stars

Average reviews

568per listing

Listings tracked

15

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

73 months