Mustard

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 21.5% of those searches ended in a purchase. Searches in the last 90 days moved +6.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £142K a year.

Searches, last 12 months

182K

Growth, 90 days vs prior 90

+6.1%

Conversion, latest week

21.5%

Market size, estimated

£142Ka year

Peak month

December1.7× the quietest month

Top search term

mustard160K searches a year

Listings sell for £3.62 on average, from £0.99 to £18.49. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At £3.62 that is £5K to £5K a year per listing.

Average price

£3.62under the $15 to $100 sweet spot

Price range

£0.99–£18.49

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

30K–40K

Units per listing a year

1,250–1,500

Revenue per listing a year

£5K–£5K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #145 within Condiments & Sauces. It carries 618 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

25%

Prime listings

100%

Out of stock, average day

2.1%

Average rank

#145in Condiments & Sauces

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

618per listing

Listings tracked

24

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 80 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

80 months