Mumm Champagne
FailThe top 5 products take 100% of clicks, so Mumm Champagne is a Fail.
- Flapen Score
- 37 / 100Ranks 2,578 of 2,976 Grocery niches · −9 vs the category median of 4637
- Market size
- £25K/yr85K searches / yr
- 90-day growth
- +39.7%search demand this quarter
- Competition
- 100%top-5 click share · 2 brands · 9 sellers
Flapen Score
Mumm Champagne against its category
The dotted line is the Grocery average. Past it, Mumm Champagne is stronger. Inside it, weaker.
Market
The Mumm Champagne market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mumm Champagne 85K times last year and spent an estimated £25K. All 2 brands take every click. Flapen scores it 37 out of 100, a Fail.
01 · Demand
1.4% of searches ended in a purchase last week.
Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +39.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £25K a year.
- Searches, last 12 months
- 85K
- Growth, 90 days vs prior 90
- +39.7%
- Conversion, latest week
- 1.4%
- Market size, estimated
- £25Ka year
- Top search term
- mumm73K searches a year
02 · Price
A sale here is worth £21.51.
Listings sell for £21.51 on average, from £17.64 to £24.31. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 250 to 500 of them. At £21.51 that is £5K to £11K a year per listing.
- Average price
- £21.51inside the $15 to $100 sweet spot
- Price range
- £17.64–£24.31
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £5K–£11K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 14.3% of listings are out of stock. The average listing ranks #22 within Beer, Wine & Spirits. It carries 431 reviews at 4.70 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 14.3%
- Average rank
- #22in Beer, Wine & Spirits
- Average rating
- 4.70 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 431per listing
- Listings tracked
- 3
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 82 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 82 months
Products
Top Mumm Champagne products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click shareTrending
90-day click momentumCompetition
Competition: brands, sellers & click share
The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.
Brands
2 flat
Sellers
9
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- g.h. mumm80%
- Mumm21%
Demand
Mumm Champagne search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 13.7× · 7 of 12 months tracked
Search terms
Top Mumm Champagne search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mumm73K/yr
- mumm champagne10K/yr
- gh mumm champagne2K/yr
Reviews and returns
What reviews say buyers love and hate about Mumm Champagne
What buyers praise, what they complain about and why they send it back, from the reviews.
Love
Lovely dry bubbles with fun and fruity taste
And smoother than some lighter, cheaper Champagnes
Very good price we feel
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mumm Champagne questions
Answered from the same tracked data.












