mullein tea
Skip itSoft demand (-59.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible16.2%search→purchase rate — share of searches ending in a sale
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,001.36avg incumbent reviews — the moat a new listing must climb
Brand share
Good73%top-5 brand share — brands hold most of the demand
Market size
Okay£175K£175K/yr · 112K searches
Avg price
Okay£9.69avg listing price — sweet spot $15–$100
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-59.8%90-day search growth — must beat 0% to launch
Price range
Bad£4.10–£14.67cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, mullein tea is a £175K/yr Amazon United Kingdom market (112K searches/yr). The top 5 brands hold 73% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 47/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
mullein tea market data
- Units sold / yr
- 13K–15K
- avg 750–1,000/product
- Revenue / yr
- £121K–£145K
- units × avg price
- Conversion rate
- 16.2%
- Avg BSR
- #240
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 12.8%
- Avg brand age
- 39 months
- Avg seller age
- 176 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
25
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
21%
- Nutra Tea29%
- VitalForest27%
- ULTHMOK6%
- Miss feel6%
- iMATCHME6%
- YUNHAHA6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -59.8% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 3.4×
Top mullein tea search terms
- mullein tea62K/yr
- mullein leaf tea23K/yr
- mullein tea bags9K/yr
- mullein tea bags for lungs7K/yr
- mullein leaf tea bags3K/yr
- mullen tea3K/yr
- mullein tea for lungs3K/yr
- mullein tea lungs1K/yr
Top mullein tea products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Nutra Tea Mullein Leaf & Thyme - Mullein Tea For Lungs & Throat - 80% Mullein Leaf 20% Thyme - 20 Individual Wrapped Bags - Herbal Infusion (1 Pack)
Nutra Tea£7.504.4★2,144 rev
60 Mullein Leaf Tea Bags for Lungs VitalForest 100% Pure Mullein Tea Mullins Detox Lung Cleanse Tea for Smokers Breathe Deep Caffeine Free Mullen Mullin
VitalForest£9.554.4★347 rev
Premium 50 Mullein Leaf Tea Bags. Made with 100% Pure Mullein Leaves
ULTHMOK£13.114.4★5,032 rev
Mullein Leaf Tea Mullein Leaf Tea Bags for Respiratory Natural Mulleins Teas for Lung Natural Herbal Teas Caffeine-free Sugar-free (50 Pcs 1 Bag Mullein Leaf Tea)
Miss feel£13.584.0★110 rev
iMATCHME Mullein Leaf Tea Herbal Tea Mullein Tea Bags for Lung Cleanse Respiratory Support and Mucous Membranes Herbal Tea Caffeine Free Non-GMO 40 Tea Bags
iMATCHME£14.634.2★2,628 rev
Newest
by launch date
Mullein Leaf Tea | Loose Leaf | 100% Natural Caffeine-Free Loose Leaf Herbal Tea Dried Leaves 50g - Detox Lungs/Verbascum
Afterglobe£8.8417 rev
Organic Mullein Tea 20 teabags
Natur Boutique£4.1017 rev
Mullein Leaf Tea XL Pack with FREE Teaspoon & Biodegradable Filters | Herbal Tea Caffeine-Free Dried Leaves | Natural Loose Leaf Blend Infusion
Monarch's Blend£14.6786 rev
60 Mullein Leaf Tea Bags for Lungs VitalForest 100% Pure Mullein Tea Mullins Detox Lung Cleanse Tea for Smokers Breathe Deep Caffeine Free Mullen Mullin
VitalForest£9.55347 rev
50 Mullein Tea Bags for Lungs VitalForest 100% Pure Mullein Leave Tea Lung Detox Cleanse Mullen Tea for Smokers Breathe Deep and Respiratory Support Caffeine Free Mullin
VitalForest£9.56332 rev
Trending
90-day click momentum60 Mullein Leaf Tea Bags for Lungs VitalForest 100% Pure Mullein Tea Mullins Detox Lung Cleanse Tea for Smokers Breathe Deep Caffeine Free Mullen Mullin
VitalForest£9.554.4★
Mullein Dried Leaves | Leaf Herb Dried Cut Leaves Herbal Tea Premium Quality by Masala Cottage 25g-1.9kg (50 Grams)
Masala Cottage£4.124.5★
Mullein Leaf Tea | Loose Leaf | 100% Natural Caffeine-Free Loose Leaf Herbal Tea Dried Leaves 50g - Detox Lungs/Verbascum
Afterglobe£8.844.7★
Mullein Leaf Tea Mullein Leaf Tea Bags for Respiratory Natural Mulleins Teas for Lung Natural Herbal Teas Caffeine-free Sugar-free (50 Pcs 1 Bag Mullein Leaf Tea)
Miss feel£13.584.0★
Mullein Leaf Tea XL Pack with FREE Teaspoon & Biodegradable Filters | Herbal Tea Caffeine-Free Dried Leaves | Natural Loose Leaf Blend Infusion
Monarch's Blend£14.674.1★
What buyers say about mullein tea
What buyers praise and complain about, mined from review topics.What buyers love
“Great tea”
“Excellent product”
“helped with my breathing”
“Good value”
“has a nice earthy smell, and good taste,”
“Nice flavour”
“It helps I believe with overall health”
“it does the job”
“I enjoy herbals so found this quite pleasant”
“An excellent brew”
What buyers complain about
“Tasted like old tea”
“The tea bags are poorly made”
“has a slightly bitter”
“No flavour”
“The powder spilled out into the packet - had to chuck away”
“Haven't worked for me”
“Very little whole leaf”
“Only complaint - The actual teabag material is very thick”
“waste of money”
“I dont make tea with this i mix with tobacco and smoke it”
Common questions
- Is mullein tea profitable to sell on Amazon United Kingdom?
- The niche generates £175K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -59.8%. Flapen's verdict: Skip it (47/100).
- How competitive is the mullein tea niche?
- 13 brands and 25 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 73% of demand.
- What do buyers complain about in mullein tea?
- Top complaints mined from reviews: Taste-Overall, Quality-Overall, Bitter. The return rate is 0.0%.
- When does demand for mullein tea peak?
- Demand peaks in Jan–Feb; the busiest month runs 3.4× the quietest.
- What does it cost to enter the mullein tea niche?
- Listings span £4.10–£14.67; the average listing price is £9.69 (sweet spot $15–$100). The average incumbent carries 1,001 reviews — the moat a new listing must climb.