Mrs Hinch Enchanted Wildflowers
Mrs Hinch Enchanted Wildflowers shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Mrs Hinch Enchanted Wildflowers profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Mrs Hinch Enchanted Wildflowers is a £770K/yr Amazon United Kingdom market (602K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 56/100.
Mrs Hinch Enchanted Wildflowers: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +4.1% over the last 90 days and 9.5% of searches end in a purchase.
£770K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.8★ — the gap to enter on.
0/100
page quality · 31 products
Top Mrs Hinch Enchanted Wildflowers products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Bold Lavender and Camomile PODS washing liquid laundry detergent capsules 100 washes 100ct outdoor freshness that lasts with built-in Lenor softener
- Price
- £16.93
- Rating
- 4.8/5
- Reviews
- 108
- Age
- 7mo ago
Bold Lavender and Camomile PODS Washing Liquid Laundry Detergent Capsules 85 Washes 85ct Outdoor Freshness that Lasts and Lasts with Built-in Lenor Softener
- Price
- £15.87
- Rating
- 4.7/5
- Reviews
- 53
- Age
- 7mo ago
Bold Ocean Mist PODS washing liquid laundry detergent capsules 120 washes 120ct outdoor freshness that lasts with built-in Lenor softener
- Price
- £21.35
- Rating
- 4.7/5
- Reviews
- 55
- Age
- 7mo ago
Bold All-In-1 Pods Washing Liquid Capsules Spring Awakening 1229.1 grams
- Price
- £15.21
- Rating
- 4.8/5
- Reviews
- 428
- Age
- 6y ago
Bold Washing Liquid Laundry Detergent 87 Washes 2.697l Spring Awakening Outdoor Freshness That Lasts And Lasts With Build In Stain Remover And Lenor Freshness
- Price
- £8.95
- Rating
- 4.8/5
- Reviews
- 563
- Age
- 1y ago
Trending
90-day click momentum
Bold Washing Powder Laundry Detergent 72 Washes 3.6kg Spring Awakening Outdoor Freshness that Lasts And Lasts with Build In Stain Remover And Lenor Freshness
- Price
- £8.25
- Rating
- 4.8/5
- Reviews
- 44
- Age
- 7mo ago
Persil Bio 3 in 1 Washing Capsules 1st time removal of tough stains outstanding stain removal in quick & cold washes 48 washes
- Price
- £7.55
- Rating
- 4.7/5
- Reviews
- 11,382
- Age
- 2y ago
Bold Lavender and Camomile PODS washing liquid laundry detergent capsules 100 washes 100ct outdoor freshness that lasts with built-in Lenor softener
- Price
- £16.93
- Rating
- 4.8/5
- Reviews
- 108
- Age
- 7mo ago
Bold Lavender and Camomile Liquid Laundry Detergent Gel 40 Washes 1.32L Outdoor Freshness that Lasts and Lasts
- Price
- £5.83
- Rating
- 4.7/5
- Reviews
- 56
- Age
- 2y ago
Persil Non Bio 3 in 1 Washing Capsules laundry capsules gentle next to sensitive skin for outstanding stain removal in quick & cold washes 58 washes
- Price
- £8.97
- Rating
- 4.7/5
- Reviews
- 2,502
- Age
- 1y ago
Newest
by launch date
Bold First Day of Spring PODS Washing Liquid Laundry Detergent Capsules 33 Washes 33ct Outdoor Freshness That Lasts And Lasts With Built-In Lenor Softener
- Price
- £7.86
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5mo ago
Bold 2in1 Laundry Detergent Pods Lavender & Chamomile 50 Washes
- Price
- £11.62
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 6mo ago
Bold Lavender and Camomile PODS washing liquid laundry detergent capsules 100 washes 100ct outdoor freshness that lasts with built-in Lenor softener
- Price
- £16.93
- Rating
- 4.8/5
- Reviews
- 108
- Age
- 7mo ago
Bold Lavender and Camomile PODS Washing Liquid Laundry Detergent Capsules 85 Washes 85ct Outdoor Freshness that Lasts and Lasts with Built-in Lenor Softener
- Price
- £15.87
- Rating
- 4.7/5
- Reviews
- 53
- Age
- 7mo ago
Bold Ocean Mist PODS washing liquid laundry detergent capsules 120 washes 120ct outdoor freshness that lasts with built-in Lenor softener
- Price
- £21.35
- Rating
- 4.7/5
- Reviews
- 55
- Age
- 7mo ago
Competition: brands, sellers & click share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.
Brands
4 falling
Sellers
184
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
41%
Top 20: 89%
Open market
0%
- Bold51%
- Fairy Non Bio39%
- Procter & Gamble6%
- Persil3%
Mrs Hinch Enchanted Wildflowers demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Mrs Hinch Enchanted Wildflowers search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- bold washing pods272K/yr
- bold150K/yr
- bold pods30K/yr
- bold spring awakening17K/yr
- bold spring awakening pods11K/yr
- washing pods bold12K/yr
- bold lavender washing pods12K/yr
- bold lavender and chamomile8K/yr
- bold washing pods spring awakening6K/yr
- spring awakening pods7K/yr
What reviews say buyers love and hate about Mrs Hinch Enchanted Wildflowers
What buyers mention most, as a share of all reviews.
What buyers love
93% of reviews“Fragrance is lovely”
“Decent price”
“Good washing tablets”
“Good quality, by the time I got them, most of the pods had burst”
“They clean my clothes”
What buyers complain about
54% of reviews“the smell was disgusting”
“expensive”
“I dont like the way you have to use it”
“Non bio”
“Leaked”
Mrs Hinch Enchanted Wildflowers return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
13%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Mrs Hinch Enchanted Wildflowers questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
