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Moth Stop

Fail

The top 5 brands take 100% of clicks, so Moth Stop is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£26K/yr12K searches / yr
90-day growth
+70.2%search demand this quarter
Competition
79%top-5 click share · 3 brands · 35 sellers

Flapen Score

Moth Stop against its category

The dotted line is the Grocery average. Past it, Moth Stop is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Moth Stop market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Moth Stop 12K times last year and spent an estimated £26K. All 3 brands take every click. Demand peaks in Apr–May–Jun. Flapen scores it 48 out of 100, a Fail.

01 · Demand

20.4% of searches ended in a purchase last week.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.4% of those searches ended in a purchase. Searches in the last 90 days moved +70.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
+70.2%
Conversion, latest week
20.4%
Market size, estimated
£26Ka year
Peak month
May4.9× the quietest month
Top search term
moth stop10K searches a year

02 · Price

A sale here is worth £10.24.

Listings sell for £10.24 on average, from £6.34 to £16.01. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £10.24 that is £1K to £3K a year per listing.

Average price
£10.24under the $15 to $100 sweet spot
Price range
£6.34–£16.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

82% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 12.2% of listings are out of stock. The average listing ranks #85 within Indoor Insect & Pest Control. It carries 1,916 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
91%
Out of stock, average day
12.2%
Average rank
#85in Indoor Insect & Pest Control
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,916per listing
Listings tracked
11

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Moth Stop products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.

£0£3K£5K£8K£10K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 flat

Sellers

35

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

79%

Top 20: 100%

Open market

0%

  • lakeland84%
  • Acana13%
  • REPELEM3%

Demand

Moth Stop search demand

Weekly searches over the year, seasonality beneath. Pick a range.

500300Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 4.9×

Reviews and returns

What reviews say buyers love and hate about Moth Stop

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Pest/Insect Control17%−0.06

The moth killer packs aren't killing the moths

didn't kill my moths

Still have moths

Value For Money17%−0.15

Overpriced

seems rather expensive

very pricey for what it is

Smell12%+0.24

It smells awful

it smelled more of wet carpet after spraying

theyre making all my clothes smell unpleasant

Quality-Overall10%+0.35

They have declined in quality since my last purchase

Rubbish product

Lower quality than before

Functionality-Overall8%−0.14

Didn't work

Not effective at all

It kills them, fast

Love

Quality-Overall14%+0.35

Excellent product

nice quality does the job required

Value for money. price drop., fair quality and does what was intended

Pest/Insect Control14%−0.06

Effective moth control

Definitely keeps moths away

Helps get rid of some moths

Efficiency13%+2.03

Worked quickly

Effective

Works great

Smell12%+0.24

Hello to Fresh Lavender

Nice smell

Smells nice like peppermint

Advertised Vs Actual Product10%+1.43

It works properly

As described

Works as intended

Return

0.1% Return rate 31% Fixable by listing

Advertised Vs Actual Product18%▁█▃▆▂▂
Leak-Proof13%▁█▄▁▆▄
Smell12%▁▁▁█▁▇

It smells awful

it smelled more of wet carpet after spraying

theyre making all my clothes smell unpleasant

Functionality-Overall11%▁▁▃▁▃█

Didn't work

Not effective at all

It kills them, fast

Size-Overall8%▁▁█▆▇▁

However, the hook is now not large enough. deep enough

They are much smaller

A smaller box please

FAQ

Common Moth Stop questions

Answered from the same tracked data.