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Monin Vanilla Syrup

Maybe

Returns run at only 0.0% of orders. But products sell for $8.95 on average, outside the sweet spot, so Monin Vanilla Syrup is a Maybe.

Flapen Score
55
55 / 100
Top 14% of 2,976 Grocery niches · +9 vs the category median of 46
Market size
£797K/yr548K searches / yr
90-day growth
+24.7%search demand this quarter
Competition
68%top-5 click share · 9 brands · 66 sellers

Flapen Score

Monin Vanilla Syrup against its category

The dotted line is the Grocery average. Past it, Monin Vanilla Syrup is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Monin Vanilla Syrup market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Monin Vanilla Syrup 548K times last year and spent an estimated £797K. The top 5 brands take 90% of clicks. Demand peaks in Apr–Oct–Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

16.3% of searches ended in a purchase last week.

Shoppers searched for this 548K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 16.3% of those searches ended in a purchase. Searches in the last 90 days moved +24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £797K a year.

Searches, last 12 months
548K
Growth, 90 days vs prior 90
+24.7%
Conversion, latest week
16.3%
Market size, estimated
£797Ka year
Peak month
November2.1× the quietest month
Top search term
vanilla syrup345K searches a year

02 · Price

A sale here is worth £8.95.

Listings sell for £8.95 on average, from £3.29 to £21.79. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 5,000 to 6,000 of them. At £8.95 that is £45K to £54K a year per listing.

Average price
£8.95under the $15 to $100 sweet spot
Price range
£3.29–£21.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
80K–100K
Units per listing a year
5,000–6,000
Revenue per listing a year
£45K–£54K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #32 within Beverage Syrups & Concentrates. It carries 2,924 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
94%
Out of stock, average day
0.0%
Average rank
#32in Beverage Syrups & Concentrates
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,924per listing
Listings tracked
16

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Monin Vanilla Syrup products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£80K£159K£239K£319K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

66

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

7%

  • Monin54%
  • Simply14%
  • The Skinny Food Co9%
  • Bulk7%
  • 1883 MAISON ROUTIN6%
  • Sweet Freedom3%
  • Open — no brand owns it (3 brands, 7%)

Demand

Monin Vanilla Syrup search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, Oct, Nov · busiest ÷ quietest = 2.1×

Search terms

Top Monin Vanilla Syrup search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vanilla syrup345K/yr
  • monin vanilla syrup55K/yr
  • vanilla coffee syrup51K/yr
  • vanilla syrup for coffee40K/yr
  • monin vanilla8K/yr
  • coffee syrup vanilla8K/yr
  • vanilla syrup for matcha7K/yr
  • monin syrup vanilla8K/yr
  • vanilla syrup monin7K/yr
  • vanilla coffee syrups3K/yr

Reviews and returns

What reviews say buyers love and hate about Monin Vanilla Syrup

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall28%−0.09

Artificial taste

Tastes like soap

Chemical taste

Flavor11%+1.27

No flavour

It also has a weaker Vanilla taste this time

Quite an artificial vanilla flavour compared to e. g. Monin

Sweetness8%−0.05

Bland sweet taste

its sugar free which would explain why its not sweet

Ridiculously sweet

Artificial Sweeteners5%−0.05

Beware of artificial sweeteners

Too much makes the drink taste a bit artificial

he hates the sugar free flavoured ones

Value For Money5%+0.56

pricey

quite expensive

Its a complete waste of money

Love

Taste-Overall35%−0.09

Amazing taste

This has a beautifully smooth taste

Tastes good, not artificial

Flavor16%+1.27

Nice flavor

Great vanilla flavour

Great for flavouring coffees

Sweetness9%−0.05

It isn't too sweet

was delighted as it was also sugar free

Excellent product which a nice sweet vanilla taste

Value For Money8%+0.56

cheaper

Excellent value

Good price

Quality-Overall8%+0.77

good quality, great with coffee, will be buying more

Great quality syrup

Excellent Product

FAQ

Common Monin Vanilla Syrup questions

Answered from the same tracked data.