Mocktails
MaybeReturns run at only 0.0% of orders. But shoppers spend only $77K a year here, so Mocktails is a Maybe.
- Flapen Score
- 59 / 100Top 7% of 2,976 Grocery niches · +13 vs the category median of 4659
- Market size
- £77K/yr119K searches / yr
- 90-day growth
- +47.3%search demand this quarter
- Competition
- 50%top-5 click share · 14 brands · 74 sellers
Flapen Score
Mocktails against its category
The dotted line is the Grocery average. Past it, Mocktails is stronger. Inside it, weaker.
Market
The Mocktails market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mocktails 119K times last year and spent an estimated £77K. The top 5 brands take 80% of clicks. Demand peaks in Jul–Dec. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
4.9% of searches ended in a purchase last week.
Shoppers searched for this 119K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +47.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £77K a year.
- Searches, last 12 months
- 119K
- Growth, 90 days vs prior 90
- +47.3%
- Conversion, latest week
- 4.9%
- Market size, estimated
- £77Ka year
- Peak month
- December4.1× the quietest month
- Top search term
- mocktails38K searches a year
02 · Price
A sale here is worth £13.09.
Listings sell for £13.09 on average, from £2.05 to £33.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £13.09 that is £3K to £7K a year per listing.
- Average price
- £13.09under the $15 to $100 sweet spot
- Price range
- £2.05–£33.65
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£7K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #96 within Juice & Smoothies. It carries 582 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 88%
- Out of stock, average day
- 13.6%
- Average rank
- #96in Juice & Smoothies
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 582per listing
- Listings tracked
- 25
04 · Newcomers
Amazon counts 1 of last year's 9 launches as successful.
9 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Mocktails products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
J2O Fruit Juice Apple and Raspberry 250ml Cans (Pack of 12)
- Price
- £5.27
- Rating
- 4.7/5
- Reviews
- 2,621
- Age
- 8y ago

J2O Fruit Juice Apple and Raspberry 275ml Bottle (Pack of 10)
- Price
- £6.11
- Rating
- 4.7/5
- Reviews
- 603
- Age
- 5y ago

Belvoir Farm Non-Alcoholic Lime & Yuzu Mojito 250ml-12 Pack
- Price
- £10.50
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 2y ago

SWISH Zero Mocktail Gift Box Non-Alcoholic Cocktail Variety Pack Ready-to-Drink Mocktails Piña Colada Mojito Margarita & Passion Martini Vegan Alcohol-Free Drink Gift Set- 12 x 250ml
- Price
- £20.96
- Rating
- 3.6/5
- Reviews
- 52
- Age
- 1y ago

J2O Apple & Raspberry Cans 250ml Can (Pack of 4)
- Price
- £2.05
- Rating
- 4.7/5
- Reviews
- 1,062
- Age
- 8y ago
Trending
90-day click momentum
Pentire Cans Mixed 6x200ml Alcohol Free Cocktails Ready to Drink with Margarita Paloma & Spritz Non Alcoholic Drinks Canned Drinks Multipack Perfect Cocktail Gift Set
- Price
- £15.86
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago

SWISH Zero Variety Pack Alcohol-Free Sparkling Cocktail Sampler Piña Colada Passion Fruit & Breakfast Fizz Mocktails Zero Proof Drinks Vegan Premium Non-Alcoholic Cocktail Mix - 6 x 250ml
- Price
- £12.16
- Rating
- 3.4/5
- Reviews
- 2
- Age
- 10mo ago

Belvoir Farm - Non-alcoholic Raspberry Margarita Mocktail 12 x 250ml Cans
- Price
- £13.04
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 4mo ago

Maison Perrier Chic Lemonjito 4x250ml
- Price
- £3.93
- Rating
- 3.7/5
- Reviews
- 44
- Age
- 10mo ago

Maison Perrier Chic Daiquired 4x250ml
- Price
- £3.92
- Rating
- 3.7/5
- Reviews
- 39
- Age
- 9mo ago
Newest
by launch date
Pentire Cans Mixed 6x200ml Alcohol Free Cocktails Ready to Drink with Margarita Paloma & Spritz Non Alcoholic Drinks Canned Drinks Multipack Perfect Cocktail Gift Set
- Price
- £15.86
- Rating
- 5.0/5
- Reviews
- 5
- Age
- 4mo ago

Belvoir Farm - Non-alcoholic Raspberry Margarita Mocktail 12 x 250ml Cans
- Price
- £13.04
- Rating
- 4.3/5
- Reviews
- 52
- Age
- 4mo ago

Sip Alcohol Free Cocktail Cans 12 Pack | Mixed Case Including Negroni Margarita Mojito & French Martini | No Added Sugar & Made Using Natural Ingredients | Female Founded UK Brand
- Price
- £33.65
- Rating
- 3.6/5
- Reviews
- 12
- Age
- 8mo ago

Smiling Wolf Feel Good Alcohol Alternative Ready to Cocktails Mixed Pack 8x250ml | Alcohol Free Cocktail | Mood Enhancing Natural Nootropics & Vitamins
- Price
- £20.45
- Rating
- 3.6/5
- Reviews
- 3
- Age
- 9mo ago

SWISH Zero Piña Colada Spritz Alcohol-Free Sparkling Cocktail Pineapple & Coconut Mocktail Zero Proof Drink Vegan Premium Non-Alcoholic Piña Colada Beverage Tropical Flavor - 6 x 250ml
- Price
- £12.34
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
74
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
50%
Top 20: 93%
Open market
15%
- J2O44%
- BELVOIR FRUIT FARMS13%
- SWISH13%
- Maison Perrier6%
- Sip5%
- The alcohol free co5%
- Open — no brand owns it (8 brands, 15%)
Demand
Mocktails search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Dec · busiest ÷ quietest = 4.1×
Search terms
Top Mocktails search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- mocktails38K/yr
- mocktails ready to drink18K/yr
- j20 apple and raspberry24K/yr
- mocktail14K/yr
- non alcoholic cocktails12K/yr
- alcohol free cocktails7K/yr
- j2o apple and raspberry6K/yr
Reviews and returns
What reviews say buyers love and hate about Mocktails
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It was just not to our taste
a little bland taste wise
Didn't like the taste
it ended up being quite flat in flavour
Not the best flavour
the flavour was weak
noticeably sweeter than other flavours
doesn't taste overly sweet
Way too sweet
Not alcohol
None alcoholic
Unfortunately I didn't like the taste of any of these Alcohol free flavours so I won't be buying again
Not the best tastes to me like a cheap dilute
Ok. These are a bit watery, weak and sickly for my taste,
tasted a little watery
Love
it has a lovely minty taste
the most refreshing taste
Amazing taste
Good value for money
Great deal
Excellent value
Great flavour
I do like a flavoured water
Good taster pack with a variety of flavour options
A lovely alternative to alcohol
Lovely drink
alcohol-free convenience
Very refreshing
A lovely refreshing drink
Taste great very refreshing
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mocktails questions
Answered from the same tracked data.









