How competitive is the Mixers for Drinks niche on Amazon United Kingdom?

4 brands and 44 sellers compete in Mixers for Drinks on Amazon United Kingdom. The top 5 Mixers for Drinks products take 42% of clicks and its top 5 brands hold 100% of demand.

What does it cost to enter the Mixers for Drinks niche?

Mixers for Drinks sells for £14.15 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.66–£156.16. The average incumbent carries 264 reviews — the moat a new listing must climb.

Mixers for Drinks

Mixers for Drinks shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Mixers for Drinks profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Mixers for Drinks is a £109K/yr Amazon United Kingdom market (68K searches/yr). The top 5 brands hold 100% of demand. Verdict: Worth a look — 57/100.

Mixers for Drinks: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +32.1% over the last 90 days and 11.3% of searches end in a purchase.

£109K

revenue / yr

Units sold / yr13K

Search volume / yr+32.1%68K

Conversion rate11.3%

Avg price£14.15

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers4 · 44

Top-5 product click share42%

Open market0%

Avg brand age66 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 33 products

Top Mixers for Drinks products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

The London Essence Co. Blood Orange & Elderflower Tonic Premium Cocktail Mixer 150ml Pack of 6 cans No Artificial Colours Preservatives or Flavours Low Calorie

Price: £2.36
Rating: 4.4/5
Reviews: 493
Age: 6y ago

Fever-Tree Refreshingly Light Elderflower Tonic Water 24x150ml

Price: £10.89
Rating: 4.8/5
Reviews: 969
Age: 6y ago

Double Dutch Premium Mixer Exploration Mixed Pack 10 x 200ml Glass Bottles

Price: £11.35
Rating: 4.3/5
Reviews: 158
Age: 3y ago

THE LONDON ESSENCE CO. Original Indian Tonic Premium Cocktail Mixer 150ml Pack of 24 cans No Artificial Colours Preservatives or flavours Low Calorie

Price: £8.04
Rating: 4.4/5
Reviews: 415
Age: 6y ago

The London Essence Co. Pink Grapefruit Soda 150 ml Can (Pack of 6)

Price: £2.26
Rating: 4.6/5
Reviews: 282
Age: 3y ago

Newest

by launch date

The London Essence Co. Riviera Tonic | 150ml | Can | 6 Pack

Price: £3.11
Rating: 4.0/5
Reviews: 2
Age: 4mo ago

The London Essence Co. Crisp Apple Crafted Soda 250ml Can (Pack of 4)

Price: £2.43
Rating: 4.8/5
Reviews: 28
Age: 1y ago

THE LONDON ESSENCE CO. Freshly Infused Indian Tonic Water 50ml Cartridge

Price: £48.46
Rating: 5.0/5
Reviews: 1
Age: 1y ago

Fever-Tree Tonic Water Variety Pack 24x150ml

Price: £13.36
Rating: 4.6/5
Reviews: 137
Age: 1y ago

The London Essence Co. Raspberry & Rose Crafted Soda Premium Soft Drink 250ml Pack of 12 cans No Artificial Colours Preservatives or flavours Low Calorie

Price: £9.31
Rating: 4.4/5
Reviews: 57
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

42%

Top 20: 86%

Open market

THE LONDON ESSENCE CO.54%
Double Dutch31%
FEVER-TREE13%
Schweppes2%
Open — no brand owns it (0%)

Mixers for Drinks demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume68KCVR11.3%Products33Brands4Top 5 Brands100%OOS Rate5.5%Rating4.5★Reviews264Avg BSR#83

Top Mixers for Drinks search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

london essence19K/yr +37.8%9.4% conv.
london essence tonic water13K/yr -11.6%14.3% conv.
double dutch7K/yr +155.2%4.8% conv.
elderflower tonic water7K/yr +53.2%12.6% conv.
double dutch tonic water9K/yr +24.1%13.2% conv.
mixers for drinks5K/yr +34.1%3.5% conv.
elderflower tonic4K/yr +34.1%16.1% conv.
gin mixers4K/yr +6.1%3.6% conv.

What reviews say buyers love and hate about Mixers for Drinks

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews

Taste-Overall32%

“This product tastes amazing”

Alcohol Flavor15%

“Really tasty drink”

Value For Money13%

“Good value for money”

Flavor10%

“Superb flavour”

Quality-Overall7%

“Quality item”

What buyers complain about

74% of reviews

Quality-Overall14%

“Poor quality”

Taste-Overall10%

“The Taste Is Terrible”

Size-Overall10%

“Tiny tins”

Flavor10%

“No flavour”

Artificial Sweeteners9%

“Double Dutch doesn't contain any artificial sweeteners”

Mixers for Drinks return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

100%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall

100%

Common Mixers for Drinks questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Mixers for Drinks 57/100 on Amazon United Kingdom — Worth a look. The niche generates £109K/yr across 33 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +32.1% over the last 90 days.

Mixers for Drinks buyers on Amazon United Kingdom complain most about Quality-Overall, Taste-Overall, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.