mixed seeds
Skip itPrices mostly outside the sweet spot ($1.11–$12.22) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great8.6%search→purchase rate — share of searches ending in a sale
Review moat
Great397.21avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+3.9%90-day search growth — must beat 0% to launch
Competition
Bad72%top-5 click share — a locked-up shelf
Market size
Bad£92K£92K/yr · 149K searches
Brand share
Bad91%top-5 brand share — brand-locked demand
Avg price
Bad£7.22avg listing price — sweet spot $15–$100
Price range
Bad£1.11–£12.22cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, mixed seeds is a £92K/yr Amazon United Kingdom market (149K searches/yr). The top 5 brands hold 91% of demand. Verdict: Skip it — 40/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
mixed seeds market data
- Units sold / yr
- 15K–20K
- avg 1,000–1,250/product
- Revenue / yr
- £108K–£144K
- units × avg price
- Conversion rate
- 8.6%
- Avg BSR
- #172
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 57%
- Out of stock
- 0.0%
- Avg brand age
- 65 months
- Avg seller age
- 175 days
Competition & brand share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.Brands
9 rising
Sellers
17
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
7%
- Munchy Seeds31%
- PURIMA28%
- Wholefood Earth19%
- RULOP9%
- Minton & Donello5%
- FeelGood-Sale3%
- Open — no brand owns it (3 brands, 7%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +3.9% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.9×
Top mixed seeds search terms
- mixed seeds45K/yr
- mixed seeds & grains9K/yr
- mixed seeds for eating25K/yr
- seeds to eat26K/yr
- seed mix16K/yr
- seed mix for humans9K/yr
- mix seeds for eating4K/yr
- mixed seeds for bread making4K/yr
- omega seed mix3K/yr
- mix seeds3K/yr
Top mixed seeds products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Munchy Seeds Lightly Toasted 7 Seed Mix Pumpkin Seeds Sunflower Seeds Hemp Chia Rapeseed Flaxseeds Seeds for Baking Breakfast Cereals & Granola Mixed Seeds to Eat Mixed Seeds for Eating 500g
Munchy Seeds£6.654.6★1,135 rev
Mixed Seeds 1kg - 7 Seed Mix for Bread Baking Eating To Eat Blend Pumpkin Sunflower Golden Linseed Brown Flaxseed Sesame Poppy Millet Raw Natural Bulk Humans Breakfast Cereals Porridge Making Salads
PURIMA£9.664.7★193 rev
Mixed Seeds 1kg Omega Seed Mix Fresh Blend of 5 Seeds Pumpkin Sunflower Golden Linseed Brown Flaxseed Sesame Raw Natural Bulk for Humans Eating Breakfast Cereals Porridge Bread Making Baking
PURIMA£9.194.7★313 rev
Omega Seed Mix - (A blend of 5 Nutritious Seeds) 1kg
Wholefood Earth£10.234.6★261 rev
Rulop Omega Seed Mix 1kg 5 Super Seeds: Pumpkin Sunflower Linseed Flaxseed & Sesame High in Omega 3 & 6 Fibre & Protein Raw Natural Vegan Great for Baking Cereal & Bread
RULOP£9.234.7★76 rev
Newest
by launch dateMixed Seeds 1kg - 7 Seed Mix for Bread Baking Eating To Eat Blend Pumpkin Sunflower Golden Linseed Brown Flaxseed Sesame Poppy Millet Raw Natural Bulk Humans Breakfast Cereals Porridge Making Salads
PURIMA£9.66193 rev
Minton & Donello - Sunflower & Pumpkin Seed Mix 500g
Minton & Donello£4.2877 rev
Rulop Omega Seed Mix 1kg 5 Super Seeds: Pumpkin Sunflower Linseed Flaxseed & Sesame High in Omega 3 & 6 Fibre & Protein Raw Natural Vegan Great for Baking Cereal & Bread
RULOP£9.2376 rev
Mixed Seeds 1kg Omega Seed Mix Fresh Blend of 5 Seeds Pumpkin Sunflower Golden Linseed Brown Flaxseed Sesame Raw Natural Bulk for Humans Eating Breakfast Cereals Porridge Bread Making Baking
PURIMA£9.19313 rev
1kg Omega Mixed Seeds Blend Of 4 Seed Includes Sunflower Pumpkin Chia and Flax Seeds (1kg)
FeelGood-Sale£9.8979 rev
Trending
90-day click momentum
Organic Seven Seed Mix-Certified Organic Non-GMO Vegan No Additives No Preservatives Resealable Bag by Thames Organic 1kg
Thames Organic£9.043.6★
MUNCHY SEEDS Savoury Sprinkles Snack Toasted Tamari 125g Sunflower Seeds Pumpkin Seeds Sesame Seeds Sprinkle on Salads Soups Savoury Dishes Vegan Omega 3 Fatty Acids Protein Fibre Vitamin E
Munchy Seeds£2.514.4★
Minton & Donello - Sunflower & Pumpkin Seed Mix 500g
Minton & Donello£4.284.8★
Omega Seed Mix - (A blend of 5 Nutritious Seeds) 1kg
Wholefood Earth£10.234.6★
Organic Omega Seed Mix 250g | A Blend of 4 Seed Mix | Raw | GMO Free | Vegan | High Fibre | High Protein | Certified Organic
Wholefood Earth£4.204.6★
What buyers say about mixed seeds
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality seeds”
“Blend Really Easily”
“Great value”
“Taste good”
“Great value quality seeds for baking”
“Good nutrition for bread”
“As advertised”
“Very healthy and a good buy”
“Fresh and tasty”
“Crunchy”
What buyers complain about
“Not as advertised”
“Seeds are small”
“isn't the texture I'd expect from an edible seed mix”
“a little over priced”
“Deteriorating quality - the latest bad not edible”
“The taste was also not as good”
“I dont know what the flavour is”
“I don't think these had been heated or toasted at all”
“Frankly, while it is edible it is nothing like what you probably think you are buying”
“Previous seed mixes I've ordered didn't have it so not happy with this batch”
Common questions
- Is mixed seeds profitable to sell on Amazon United Kingdom?
- The niche generates £92K/yr across 14 tracked products. 90-day search growth is +3.9%. Flapen's verdict: Skip it (40/100).
- How competitive is the mixed seeds niche?
- 9 brands and 17 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in mixed seeds?
- Top complaints mined from reviews: Advertised Vs Actual Product, Size-Overall, Texture/Consistency-Overall. The return rate is 0.0%.
- When does demand for mixed seeds peak?
- Demand is steady year-round — the busiest month runs 1.9× the quietest.
- What does it cost to enter the mixed seeds niche?
- Listings span £1.11–£12.22; the average listing price is £7.22 (sweet spot $15–$100). The average incumbent carries 397 reviews — the moat a new listing must climb.