Mint Crisp
brand-locked demand (top 5 brands take 98% of clicks) — Mint Crisp doesn't clear our bar today.
Flapen Score
Is Mint Crisp profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Mint Crisp is a £64K/yr Amazon United Kingdom market (137K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Mint Crisp: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -19.9% over the last 90 days and 4.0% of searches end in a purchase.
£64K
revenue / yr
Who owns the niche?
The top 5 brands hold 98% of demand, so 2% of the market is open.
2%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 31 products
Top Mint Crisp products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Nestle Peppermint Crisp x 6 packaged by Tingo
- Price
- £13.10
- Rating
- 4.5/5
- Reviews
- 111
- Age
- 4y ago
Divine 45% Cocoa Milk Chocolate 90g Bar Fairtrade Milk Chocolate Rich & Smooth Cocoa Ethical Premium Chocolate
- Price
- £2.41
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 20y ago
Divine 70% Cocoa Dark Chocolate with Mint Crisp 90g Bar Fairtrade Dark Chocolate Crunchy Mint Crisp Pieces Ethical Premium Chocolate
- Price
- £2.45
- Rating
- 4.3/5
- Reviews
- 69
- Age
- 7y ago
Elizabeth Shaw Dark Mint Crisp 162g - Rich dark chocolate and crisp honeycomb is infused with delicious mint oil - Treat - Share - Gift - Birthday
- Price
- £3.42
- Rating
- 4.7/5
- Reviews
- 277
- Age
- 1y ago
Divine 85% Cocoa Dark Chocolate 15 x 90g Bars Fairtrade Dark Chocolate Smooth Rich Flavour Ethical Premium Chocolate
- Price
- £33.01
- Rating
- 4.4/5
- Reviews
- 49
- Age
- 11y ago
Trending
90-day click momentumDivine 45% Cocoa Milk Chocolate 90g Bar Fairtrade Milk Chocolate Rich & Smooth Cocoa Ethical Premium Chocolate
- Price
- £2.41
- Rating
- 4.4/5
- Reviews
- 58
- Age
- 20y ago
Divine 70% Cocoa Dark Chocolate 15 x 90g Bars Fairtrade Dark Chocolate Smooth Rich Flavour Ethical Premium Chocolate
- Price
- £33.69
- Rating
- 4.1/5
- Reviews
- 27
- Age
- 8y ago
Divine 60% Cocoa Dark Chocolate with Pink Himalayan Salt 90g Bar Fairtrade Dark Chocolate Sweet & Salty Ethical Premium Chocolate
- Price
- £2.37
- Rating
- 4.0/5
- Reviews
- 52
- Age
- 7y ago
Divine Dark Chocolate with Hazelnut Truffle 90g Bar Fairtrade Dark Chocolate Smooth Hazelnut Truffle Filling Ethical Premium Chocolate
- Price
- £2.48
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 7y ago
Divine 70% Cocoa Dark Chocolate with Mint Crisp 90g Bar Fairtrade Dark Chocolate Crunchy Mint Crisp Pieces Ethical Premium Chocolate
- Price
- £2.45
- Rating
- 4.3/5
- Reviews
- 69
- Age
- 7y ago
Newest
by launch date
Elizabeth Shaw Dark Chocolate Mint Stars 125g - Dark chocolate with peppermint flavouring and mint-flavoured crunchy sprinkles - Treat - Share - Gift - Christmas
- Price
- £2.89
- Rating
- 4.1/5
- Reviews
- 25
- Age
- 10mo ago
Elizabeth Shaw Dark Mint Crisp 162g - Rich dark chocolate and crisp honeycomb is infused with delicious mint oil - Treat - Share - Gift - Birthday
- Price
- £3.42
- Rating
- 4.7/5
- Reviews
- 277
- Age
- 1y ago
Divine Dessert Bar 60% Dark Chocolate Bakewell with Cherry & Almond 180g Fairtrade Dark Chocolate Inspired by Classic Cherry Bakewell Ethical Premium Chocolate
- Price
- £3.17
- Rating
- 4.2/5
- Reviews
- 93
- Age
- 2y ago
Divine Dessert Bar 38% Milk Chocolate Tiramisu with Coffee & Biscuit 180g Fairtrade Milk Chocolate Italian Inspired Dessert Ethical Premium Chocolate
- Price
- £3.34
- Rating
- 4.2/5
- Reviews
- 110
- Age
- 2y ago
Divine The Chunky Chocolate Gift Pack 6 x 35g Bars Fairtrade Chocolate Selection Assorted Milk White & Dark Chocolate Flavours Gifting & Sharing Ethical Premium Chocolate
- Price
- £7.68
- Rating
- 4.3/5
- Reviews
- 12
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.
Brands
7 falling
Sellers
53
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
44%
Top 20: 90%
Open market
1%
- Divine61%
- Tingo14%
- Elizabeth Shaw14%
- Cadbury7%
- Intergalactic Sweets3%
- Nestlé1%
- Open — no brand owns it (1 brand, 1%)
Mint Crisp demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 7.9×
Top Mint Crisp search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- divine chocolate40K/yr
- peppermint crisp10K/yr
- elizabeth shaw18K/yr
- peppermint crisp chocolate8K/yr
- divine dark chocolate8K/yr
- divine7K/yr
- fairtrade chocolate5K/yr
- mint crisp6K/yr
- elizabeth shaw mints12K/yr
- mint crisp chocolate7K/yr
What reviews say buyers love and hate about Mint Crisp
What buyers mention most, as a share of all reviews.
What buyers love
87% of reviews“Delicious chocolate”
“Good quality chocolate”
“Beautiful chocolate”
“Nice flavour”
“Good value”
What buyers complain about
69% of reviews“Really unpleasant bitter taste”
“quite expensive”
“Not the best flavour”
“poor quality”
“Plus, the size of the bar was bigger than expected so even better value for money”
Common Mint Crisp questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
