Skip to content

Mint Chocolates Gift Box

Fail

Demand is soft, at -42.3% this quarter, so Mint Chocolates Gift Box is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£32K/yr48K searches / yr
90-day growth
-42.3%search demand this quarter
Competition
63%top-5 click share · 12 brands · 66 sellers

Flapen Score

Mint Chocolates Gift Box against its category

The dotted line is the Grocery average. Past it, Mint Chocolates Gift Box is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mint Chocolates Gift Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mint Chocolates Gift Box 48K times last year and spent an estimated £32K. The top 5 brands take 79% of clicks. Flapen scores it 43 out of 100, a Fail.

01 · Demand

5.7% of searches ended in a purchase last week.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.7% of those searches ended in a purchase. Searches in the last 90 days moved -42.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
-42.3%
Conversion, latest week
5.7%
Market size, estimated
£32Ka year
Top search term
mint chocolates gift box20K searches a year

02 · Price

A sale here is worth £11.81.

Listings sell for £11.81 on average, from £1.48 to £39.64. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £11.81 that is £1K to £3K a year per listing.

Average price
£11.81under the $15 to $100 sweet spot
Price range
£1.48–£39.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

29% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #552 within Chocolate Candy. It carries 538 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
29%
Prime listings
94%
Out of stock, average day
5.9%
Average rank
#552in Chocolate Candy
Average rating
4.39 starsAmazon United Kingdom average 4.36 stars
Average reviews
538per listing
Listings tracked
17

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Mint Chocolates Gift Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£6K£10K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 flat

Sellers

66

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

16%

  • Lindt47%
  • Bendicks15%
  • Holdsworth Handmade English chocolates8%
  • After Eight5%
  • ARH Joyful Gifts5%
  • Baking Friends5%
  • Open — no brand owns it (6 brands, 16%)

Demand

Mint Chocolates Gift Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '26DecJanFebMarAprMayJunJul

Peak months: Dec · busiest ÷ quietest = 11.3× · 8 of 12 months tracked

Search terms

Top Mint Chocolates Gift Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mint chocolates gift box20K/yr
  • lindt mint7K/yr
  • lindt mint chocolate4K/yr
  • lindor mint6K/yr
  • mint chocolate hamper3K/yr
  • lindt mint chocolate balls2K/yr
  • mint lindt2K/yr
  • mint lindor3K/yr

Reviews and returns

What reviews say buyers love and hate about Mint Chocolates Gift Box

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall27%+2.31

Weird after taste

Strange taste

Not a great taste

Value For Money10%−0.03

Ridiculously over priced

far too expensive

I had low expectations for the price

Flavor7%

not much mint flavour

Mint flavour was particularly weak

Missing mint flavour

Quality-Overall6%

Cheap

Not as good as After 8's

Get a poor quality product

Thickness4%+0.62

one to the point where the thin was just a chocolate shell

The chocolate on these is a lot thicker than on after eights

were thin like it says

Love

Taste-Overall41%+2.31

Good mint taste

Nice smooth taste

Absolutely delicious

Value For Money17%−0.03

Great value

Good value for money

Good price

Flavor7%

Good quality flavour and texture

A nice refreshing flavour profile

The mint flavour is really good

Thickness7%+0.62

Great value thicker chocolate

These chocolates were tasty thicker than after eight highly recommend them

Nice and thick, really tasty and I enjoyed them a lot

Sweetness7%+0.09

Nice chocolate for the sweet tooth lovers

Sweet

Beautiful tasty chocolate

FAQ

Common Mint Chocolates Gift Box questions

Answered from the same tracked data.