mint
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Conversion
Incredible23.9%search→purchase rate — share of searches ending in a sale
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great229.67avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+20.4%90-day search growth — must beat 0% to launch
Market size
Bad£42K£42K/yr · 139K searches
Avg price
Bad£1.27avg listing price — sweet spot $15–$100
Competition
Bad98%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£0.52–£2.02cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, mint is a £42K/yr Amazon United Kingdom market (139K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 39/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
mint market data
- Units sold / yr
- 30K–40K
- avg 5,000–6,000/product
- Revenue / yr
- £38K–£51K
- units × avg price
- Conversion rate
- 23.9%
- Avg BSR
- #127
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 0.0%
- Avg brand age
- 72 months
- Avg seller age
- 162 days
Competition & brand share
The top 5 products capture 98% of clicks — a locked-up shelf that new listings rarely crack.Brands
3 falling
Sellers
29
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
98%
Top 20: 100%
Open market
0%
- Morrisons53%
- by Amazon45%
- Schwartz2%
Demand & seasonality
Weekly Amazon search volume, last 66 weeks — +20.4% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top mint search terms
- mint118K/yr
- fresh mint11K/yr
- mint leaves10K/yr
Top mint products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 6 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Newest
by launch dateWhat buyers say about mint
What buyers praise and complain about, mined from review topics.What buyers love
“Nice and fresh”
“Green and healthy though so 4 stars”
“Very fresh and flavourful and healthy option”
“lasts a long time”
“Smells nice and good taste”
“Great value for money after shaking my potatoes in butter I sprinkle with mint”
“Good flavour”
What buyers complain about
“A little long legged”
“sometimes though the quality is not that great”
“has a strong foul odour”
Common questions
- Is mint profitable to sell on Amazon United Kingdom?
- The niche generates £42K/yr across 6 tracked products. 90-day search growth is +20.4%. Flapen's verdict: Skip it (39/100).
- How competitive is the mint niche?
- 3 brands and 29 sellers compete. The top 5 products take 98% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in mint?
- Top complaints mined from reviews: Size-Overall, Quality-Overall, Smell. The return rate is 0.0%.
- When does demand for mint peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the mint niche?
- Listings span £0.52–£2.02; the average listing price is £1.27 (sweet spot $15–$100). The average incumbent carries 230 reviews — the moat a new listing must climb.