Mini Eggs 1kg
FailDemand is soft, at -92.9% this quarter, so Mini Eggs 1kg is a Fail.
- Flapen Score
- 44 / 100Ranks 1,743 of 2,976 Grocery niches · −2 vs the category median of 4644
- Market size
- £128K/yr234K searches / yr
- 90-day growth
- -92.9%search demand this quarter
- Competition
- 70%top-5 click share · 11 brands · 43 sellers
Flapen Score
Mini Eggs 1kg against its category
The dotted line is the Grocery average. Past it, Mini Eggs 1kg is stronger. Inside it, weaker.
Market
The Mini Eggs 1kg market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Mini Eggs 1kg 234K times last year and spent an estimated £128K. The top 5 brands take 81% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 3.1% of those searches ended in a purchase.
Shoppers searched for this 234K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -92.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £128K a year.
- Searches, last 12 months
- 234K
- Growth, 90 days vs prior 90
- -92.9%
- Conversion, latest week
- 3.1%
- Market size, estimated
- £128Ka year
- Peak month
- April108.1× the quietest month
- Top search term
- mini eggs 1kg132K searches a year
02 · Price
A sale here is worth £17.39.
Listings sell for £17.39 on average, from £8.14 to £34.54. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £17.39 that is £9K to £13K a year per listing.
- Average price
- £17.39inside the $15 to $100 sweet spot
- Price range
- £8.14–£34.54
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £9K–£13K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
23% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 38.9% of listings are out of stock. The average listing ranks #752 within Chocolate Candy. It carries 358 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 23%
- Prime listings
- 38%
- Out of stock, average day
- 38.9%
- Average rank
- #752in Chocolate Candy
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 358per listing
- Listings tracked
- 13
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Mini Eggs 1kg products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Milk Chocolate Mini Eggs Perfect For Easter Egg Hunts Baking & Sharing | 1 kg Bag
- Price
- £25.97
- Rating
- 4.5/5
- Reviews
- 10
- Age
- 5mo ago

1KG Bag - Chocolate Flavour Mini Eggs for Easter - Decoration Chocolate and Speckled Eggs
- Price
- £14.71
- Rating
- 4.3/5
- Reviews
- 428
- Age
- 4y ago

Cadbury Milk Chocolate Mini Eggs Perfect For Easter Egg Hunts 1 kg (Pack of 1)
- Price
- £13.01
- Rating
- 4.7/5
- Reviews
- 1,766
- Age
- 3y ago

Cadbury Mini Eggs 80g Bag (Pack of 12)
- Price
- £23.14
- Rating
- 4.5/5
- Reviews
- 781
- Age
- 13y ago

1kg Chocolate Mini Eggs Chocolate Easter Eggs Milk Chocolate Mini Eggs by Sweet Treat Gifting Co.
- Price
- £15.29
- Rating
- 4.5/5
- Reviews
- 218
- Age
- 3y ago
Trending
estimated 90-day click momentum
Krazy Kandi Chocolate Speckled Mini Eggs - 1kg Bulk Bag | Delicious Milk Chocolate Candy with Crispy Shell | Perfect for Baking Parties and Decor
- Price
- £8.14
- Rating
- 4.3/5
- Reviews
- 10
- Age
- 10mo ago

Chocolate Mini Eggs - (660g) Original Mini Eggs in a Gift Jar by Bentley & Ackermans Sweet Shop.
- Price
- £15.39
- Rating
- 4.3/5
- Reviews
- 37
- Age
- 2y ago

1KG Bag - Chocolate Flavour Mini Eggs for Easter - Decoration Chocolate and Speckled Eggs
- Price
- £14.71
- Rating
- 4.3/5
- Reviews
- 428
- Age
- 4y ago

Easter Chocolate Mini Eggs 1kg - Milk Chocolate Eggs in a Sugar Shell
- Price
- £21.19
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Milk Chocolate Mini Eggs Perfect For Easter Egg Hunts Baking & Sharing | 1 kg Bag
- Price
- £25.97
- Rating
- 4.5/5
- Reviews
- 10
- Age
- 5mo ago
Newest
by launch date
Milk Chocolate Mini Eggs Perfect For Easter Egg Hunts Baking & Sharing | 1 kg Bag
- Price
- £25.97
- Rating
- 4.5/5
- Reviews
- 10
- Age
- 5mo ago

Easter Chocolate Mini Eggs 1kg - Milk Chocolate Eggs in a Sugar Shell
- Price
- £21.19
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 5mo ago

Krazy Kandi Chocolate Speckled Mini Eggs - 1kg Bulk Bag | Delicious Milk Chocolate Candy with Crispy Shell | Perfect for Baking Parties and Decor
- Price
- £8.14
- Rating
- 4.3/5
- Reviews
- 10
- Age
- 10mo ago

Milk chocolate mini speckled eggs 1kg
- Price
- £18.64
- Rating
- 3.9/5
- Reviews
- 25
- Age
- 2y ago

Chocolate Mini Eggs - (660g) Original Mini Eggs in a Gift Jar by Bentley & Ackermans Sweet Shop.
- Price
- £15.39
- Rating
- 4.3/5
- Reviews
- 37
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 70% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
43
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
70%
Top 20: 100%
Open market
14%
- SHANZA DEPARTMENTAL'S25%
- Cadbury25%
- chocola17%
- Sweet Treat Gifting Co.8%
- MyCandyShop6%
- The Gourmet Sweet Company5%
- Open — no brand owns it (5 brands, 14%)
Demand
Mini Eggs 1kg search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Apr · busiest ÷ quietest = 108.1×
Search terms
Top Mini Eggs 1kg search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mini eggs 1kg132K/yr
- cadbury mini eggs 1kg12K/yr
- 1kg mini eggs42K/yr
- mini eggs 1kg cadbury7K/yr
- cadbury mini eggs 1kg bag15K/yr
- cadburys mini eggs 1kg8K/yr
- mini eggs cadbury 1kg5K/yr
- 1kg mini eggs cadbury7K/yr
- cadburys mini eggs bulk4K/yr
- 1 kg mini eggs cadbury2K/yr
Reviews and returns
What reviews say buyers love and hate about Mini Eggs 1kg
We read the reviews and the return reasons for every product selling here.
“Over priced”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Mini Eggs 1kg questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









