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Mexican Seasoning

Fail

The top 5 brands take 100% of clicks, so Mexican Seasoning is a Fail.

Flapen Score
44
44 / 100
Ranks 1,743 of 2,976 Grocery niches · −2 vs the category median of 46
Market size
£279K/yr228K searches / yr
90-day growth
+30.4%search demand this quarter
Competition
78%top-5 click share · 3 brands · 51 sellers

Flapen Score

Mexican Seasoning against its category

The dotted line is the Grocery average. Past it, Mexican Seasoning is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Mexican Seasoning market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Mexican Seasoning 228K times last year and spent an estimated £279K. All 3 brands take every click. Demand peaks in Aug. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 16.3% of those searches ended in a purchase.

Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.3% of those searches ended in a purchase. Searches in the last 90 days moved +30.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £279K a year.

Searches, last 12 months
228K
Growth, 90 days vs prior 90
+30.4%
Conversion, latest week
16.3%
Market size, estimated
£279Ka year
Peak month
August1.6× the quietest month
Top search term
tajin145K searches a year

02 · Price

A sale here is worth £7.52.

Listings sell for £7.52 on average, from £4.02 to £14.07. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £7.52 that is £15K to £19K a year per listing.

Average price
£7.52under the $15 to $100 sweet spot
Price range
£4.02–£14.07
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
£15K–£19K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #13 within Herbs, Spices & Seasonings. It carries 7,002 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
73%
Out of stock, average day
2.4%
Average rank
#13in Herbs, Spices & Seasonings
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,002per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Mexican Seasoning products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 78% of clicks. A locked shelf that new listings rarely crack.

£0£28K£56K£84K£112K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

3 falling

Sellers

51

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

78%

Top 20: 100%

Open market

0%

  • Tajin79%
  • Generic15%
  • ABL Supplies6%

Demand

Mexican Seasoning search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.6×

Search terms

Top Mexican Seasoning search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • tajin145K/yr
  • tajin seasoning uk37K/yr
  • tajin spicy margarita salt11K/yr
  • spicy margarita salt9K/yr
  • tajin seasoning13K/yr
  • tahin6K/yr
  • takis powder4K/yr
  • chilli lime seasoning3K/yr
  • tajin glass rimmer for margaritas1K/yr

Reviews and returns

What reviews say buyers love and hate about Mexican Seasoning

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Taste-Overall”
35%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Its great, bigger than I thought and containing more Tajin than I expected”
A buyer, on “Size-Overall”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Mexican Seasoning questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data