Metal Scourer
FailPrices span $0.87–$8.25, mostly outside the sweet spot, so Metal Scourer is a Fail.
- Flapen Score
- 48 / 100Top 40% of 2,976 Grocery niches · +2 vs the category median of 4648
- Market size
- £127K/yr158K searches / yr
- 90-day growth
- -12.4%search demand this quarter
- Competition
- 63%top-5 click share · 17 brands · 73 sellers
Flapen Score
Metal Scourer against its category
The dotted line is the Grocery average. Past it, Metal Scourer is stronger. Inside it, weaker.
Market
The Metal Scourer market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Metal Scourer 158K times last year and spent an estimated £127K. The top 5 brands take 67% of clicks. Demand peaks in Jan–Feb–Jul–Sep. Flapen scores it 48 out of 100, a Fail.
01 · Demand
20.5% of searches ended in a purchase last week.
Shoppers searched for this 158K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 20.5% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £127K a year.
- Searches, last 12 months
- 158K
- Growth, 90 days vs prior 90
- -12.4%
- Conversion, latest week
- 20.5%
- Market size, estimated
- £127Ka year
- Peak month
- January3.6× the quietest month
- Top search term
- metal scourer36K searches a year
02 · Price
A sale here is worth £3.93.
Listings sell for £3.93 on average, from £0.87 to £8.25. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £3.93 that is £6K to £8K a year per listing.
- Average price
- £3.93under the $15 to $100 sweet spot
- Price range
- £0.87–£8.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £6K–£8K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #1,272 within Cleaning Tools. It carries 1,098 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 1.0%
- Average rank
- #1,272in Cleaning Tools
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,098per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 1 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 37 months
Products
Top Metal Scourer products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
SOL 12pk Stainless Steel Metal Scourer - Heavy-Duty Stainless Steel Scrubber Pads For Cleaning - Metal Scourers - 12pk x 6cm
- Price
- £4.78
- Rating
- 4.3/5
- Reviews
- 421
- Age
- 2y ago

Addis Fairy Original Premium Steel Wool Pot & pan Scourers Pack of 3 Steel Stainless Steel 518944
- Price
- £1.49
- Rating
- 4.5/5
- Reviews
- 632
- Age
- 4y ago

HOMESmith Stainless Steel Scourers Pack of 6 (HS-130)
- Price
- £3.25
- Rating
- 4.6/5
- Reviews
- 402
- Age
- 4y ago

Sorbo Stainless Steel Pan Scourers 4 Pack Strong & Durable Scrubbers for Tough Cleaning Tasks Perfect for Pots Pans BBQs and Ovens
- Price
- £2.13
- Rating
- 4.6/5
- Reviews
- 95
- Age
- 3y ago

Zale Yardley Sponges Scrubbing Pad 5pk Non-Scratch Stainless Steel Scouring Pad Washing Up Scourer - Easy Grip Cleaning for Pots and Pans (Grey)
- Price
- £4.92
- Rating
- 4.4/5
- Reviews
- 532
- Age
- 3y ago
Trending
90-day click momentum
12x Scourer Stainless Steel Secures Washing Up Scrubbers Perfect for Cleaning Washing Dishes Pots Pans Sinks Basins BBQ Ovens Grills Home Restaurants Kitchen Accessories (12pc)
- Price
- £3.35
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 5mo ago

Vivid Stainless Steel Scourers 6 Pack Heavy Duty Metal Scourer for Pots and Pans Kitchen Wire Wool Scrubbers for Burnt On Grease Oven Racks and BBQ Grills Pan Cleaner Multipack
- Price
- £1.72
- Rating
- 3.7/5
- Reviews
- 9
- Age
- 4y ago

Topest Stainless Steel Scourer | 6 Pack | Muti-Purpose Dish Washing Up Pot Scrubber | Heavy Duty Sponge Spiral Scourer | For Pans Pts Cookware Kitchen Grills Etc.
- Price
- £5.22
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

G4GADGET Heavy Duty Scouring Pads Green 5 Pack (3.9 x 5.9 inch / 10 x 15 cm) Non-Scratch Multipurpose Scrubber for Kitchen Sink Pots Pans & Dish Cleaning Durable Reusable Scourers
- Price
- £2.50
- Rating
- 4.5/5
- Reviews
- 90
- Age
- 9mo ago

Seep Recyclable Wire Metal Copper Scourer Pads 6 Pack - Spiral 100% Copper Scourer - Long Lasting Pan Scourers For Cleaning - Heavy Duty Scrubber
- Price
- £8.18
- Rating
- 4.5/5
- Reviews
- 327
- Age
- 1y ago
Newest
by launch date
Topest Stainless Steel Scourer | 6 Pack | Muti-Purpose Dish Washing Up Pot Scrubber | Heavy Duty Sponge Spiral Scourer | For Pans Pts Cookware Kitchen Grills Etc.
- Price
- £5.22
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 4mo ago

12x Scourer Stainless Steel Secures Washing Up Scrubbers Perfect for Cleaning Washing Dishes Pots Pans Sinks Basins BBQ Ovens Grills Home Restaurants Kitchen Accessories (12pc)
- Price
- £3.35
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 5mo ago

G4GADGET Heavy Duty Scouring Pads Green 5 Pack (3.9 x 5.9 inch / 10 x 15 cm) Non-Scratch Multipurpose Scrubber for Kitchen Sink Pots Pans & Dish Cleaning Durable Reusable Scourers
- Price
- £2.50
- Rating
- 4.5/5
- Reviews
- 90
- Age
- 9mo ago

Topest Stainless Steel Scourer | 12 Pack | Dish Washing Up Pot Scrubber | Heavy Duty Sponge Spiral Scourer Scrubbing Pad | Household Cleaning Tools Accessories
- Price
- £6.19
- Rating
- 4.6/5
- Reviews
- 22
- Age
- 10mo ago

Seep Recyclable Wire Metal Copper Scourer Pads 6 Pack - Spiral 100% Copper Scourer - Long Lasting Pan Scourers For Cleaning - Heavy Duty Scrubber
- Price
- £8.18
- Rating
- 4.5/5
- Reviews
- 327
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
73
Top-5 brand share
67%
Top 20: 100%
Top-5 click share
63%
Top 20: 98%
Open market
26%
- SOL21%
- Addis19%
- Spontex11%
- HomeSmith9%
- Sorbo7%
- Zale Yardley7%
Demand
Metal Scourer search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Jul, Sep · busiest ÷ quietest = 3.6×
Search terms
Top Metal Scourer search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- metal scourer36K/yr
- dish scrub10K/yr
- steel wool scrubber10K/yr
- stainless steel scourer11K/yr
- pan scourers10K/yr
- kitchen scrubber8K/yr
- metal scrubber6K/yr
- wire scourers6K/yr
- metal sponge6K/yr
- metal scourers6K/yr
Reviews and returns
What reviews say buyers love and hate about Metal Scourer
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Too big
Quite small
Smaller than expected
Fall apart quite quickly
the poor durability
Falls apart after a few uses
cleaning performance make them disappointing overall
not value for money falls a part when cleaning
it broke down very easily after few scrubs 😭😭 so hard to scrub properly
THE ABSOLUTE WORST QUALITY SPONGES I'VE EVER USED
Not as good as Spontex
Not very good quality
Scratches your pots and goes rusty
as soon as it comes in touch with water it starts rusting
they rust quickly
Love
Good Value
Good value for money
Great value
Good bit of kit
Excellent product
better quality than these homesmith sponges
Handy cleaning sponges
Efficient cleaning
good scrubber
Product as advertised
Does the job well
As described
Good while they last
Durable and ease to use
Durable Sponges That Last Well
Return
0.1% Return rate 30% Fixable by listing
Too big
Quite small
Smaller than expected
THE ABSOLUTE WORST QUALITY SPONGES I'VE EVER USED
Not as good as Spontex
Not very good quality
Scratches your pots and goes rusty
as soon as it comes in touch with water it starts rusting
they rust quickly
Fall apart quite quickly
the poor durability
Falls apart after a few uses
cleaning performance make them disappointing overall
not value for money falls a part when cleaning
it broke down very easily after few scrubs 😭😭 so hard to scrub properly
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Metal Scourer questions
Answered from the same tracked data.









