How competitive is the Matcha Syrup niche on Amazon United Kingdom?

13 brands and 82 sellers compete in Matcha Syrup on Amazon United Kingdom. The top 5 Matcha Syrup products take 46% of clicks and its top 5 brands hold 88% of demand.

What does it cost to enter the Matcha Syrup niche?

Matcha Syrup sells for £9.74 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.69–£22.28. The average incumbent carries 876 reviews — the moat a new listing must climb.

Matcha Syrup

Matcha Syrup shows low returns (0.0%), but a small market ($88K/yr) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Matcha Syrup profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Matcha Syrup is a £88K/yr Amazon United Kingdom market (183K searches/yr). The top 5 brands hold 88% of demand. Verdict: Worth a look — 53/100.

Matcha Syrup: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +13.7% over the last 90 days and 4.9% of searches end in a purchase.

£88K

revenue / yr

Units sold / yr10K

Search volume / yr+13.7%183K

Conversion rate4.9%

Avg price£9.74

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers13 · 82

Top-5 product click share46%

Open market12%

Avg brand age40 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 33 products

Top Matcha Syrup products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Simply Sugar Free White Chocolate Syrup 250ml

Price: £3.93
Rating: 4.0/5
Reviews: 306
Age: 5y ago

Simply Wild Strawberry Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (250ml)

Price: £3.89
Rating: 4.5/5
Reviews: 385
Age: 5y ago

MONIN White Chocolate Sauce 500ml Squeezy Bottle for Drinks & Desserts

Price: £9.50
Rating: 4.1/5
Reviews: 1,583
Age: 15y ago

Simply Luxury White Chocolate Topping Sauce Ready to Use Dessert Sauce for Ice Cream Waffles Pancakes Coffee & Milkshakes (1 kg)

Price: £9.08
Rating: 4.3/5
Reviews: 1,441
Age: 8y ago

Simply Blueberry Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)

Price: £7.72
Rating: 4.2/5
Reviews: 162
Age: 11y ago

Newest

by launch date

MONIN Premium Matcha Concentrate 1L | Green Tea Natural Beverage Base for Lattes Iced Drinks Frappes Smoothies & Desserts | Perfect addition to Coffees Teas Hot and Cold Drinks

Price: £11.11
Rating: 2.5/5
Reviews: 3
Age: 5mo ago

Torani Puremade White Chocolate Sauce 468g Bottle

Price: £10.01
Rating: 4.5/5
Reviews: 3,196
Age: 1y ago

Tate & Lyle Pick Your Own Barista Sugar Syrups 4 x 750ml With Pump Options

Price: £21.27
Rating: 4.7/5
Reviews: 303
Age: 1y ago

Simply Cinnamon Bun Syrup Vegan Nut Free & Halal Certified Flavoured Syrup for Coffee Cocktails & Baking (250ml)

Price: £2.69
Rating: 4.0/5
Reviews: 204
Age: 1y ago

1883 Maison Routin Premium Blueberry Syrup Natural Fruit Syrup Perfect for Cocktails & Mocktails Ice Tea Smoothies Desserts Vegan-Friendly Allergen-Free 1L PET Bottle

Price: £12.73
Rating: 4.6/5
Reviews: 482
Age: 2y ago

Competition: brands, sellers & click share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

46%

Top 20: 86%

Open market

Simply55%
Monin19%
1883 MAISON ROUTIN6%
The Skinny Food Co5%
ABL Supplies3%
Torani3%
Open — no brand owns it (7 brands, 9%)

Matcha Syrup demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume183KCVR4.9%Products33Brands13Top 5 Brands88%OOS Rate3.6%Rating4.3★Reviews876Avg BSR#81

Top Matcha Syrup search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

matcha syrup56K/yr +28.4%5.1% conv.
white mocha syrup15K/yr -3.1%4.5% conv.
matcha syrups12K/yr +11.0%5.3% conv.
syrup for matcha9K/yr +33.7%5.7% conv.
sugar free white chocolate syrup9K/yr +21.9%8.2% conv.
starbucks white mocha syrup10K/yr +36.1%1.9% conv.
monin sauce11K/yr +25.2%6.3% conv.
white chocolate mocha sauce11K/yr -16.4%3.8% conv.
white chocolate syrup sugar free6K/yr +40.8%8.7% conv.
syrups for matcha7K/yr +13.2%5.7% conv.

What reviews say buyers love and hate about Matcha Syrup

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Taste-Overall41%

“This has a beautifully smooth taste”

Flavor17%

“The flavour is gentle”

Value For Money7%

“Worth it”

Quality-Overall7%

“The concentrate itself is a great quality product”

Sweetness7%

“was delighted as it was also sugar free”

What buyers complain about

69% of reviews

Taste-Overall31%

“Tastes artificial”

Flavor6%

“I do not recommend this flavour”

Sweetness6%

“Leaves a bitter after taste of sweetner would not recommend”

Value For Money5%

“Shocking for the price”

Artificial Sweeteners5%

“Artificial sweetener taste”

Common Matcha Syrup questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Matcha Syrup 53/100 on Amazon United Kingdom — Worth a look. The niche generates £88K/yr across 33 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +13.7% over the last 90 days.

Matcha Syrup buyers on Amazon United Kingdom complain most about Taste-Overall, Flavor, Sweetness, the themes mined from the niche's reviews. Its return rate is 0.0%.