Matcha

Shoppers searched for this 3.0M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -1.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £3.2M a year.

Searches, last 12 months

3.0M

Growth, 90 days vs prior 90

-1.4%

Conversion, latest week

7.3%

Market size, estimated

£3.2Ma year

Peak month

May1.7× the quietest month

Top search term

matcha1.3M searches a year

Listings sell for £14.71 on average, from £5.03 to £37.47. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 10,000 to 12,500 of them. At £14.71 that is £147K to £184K a year per listing.

Average price

£14.71under the $15 to $100 sweet spot

Price range

£5.03–£37.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

200K–250K

Units per listing a year

10,000–12,500

Revenue per listing a year

£147K–£184K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

100% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #11 within Tea. It carries 7,742 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

76%

Out of stock, average day

1.5%

Average rank

#11in Tea

Average rating

4.37 starsAmazon United Kingdom average 4.36 stars

Average reviews

7,742per listing

Listings tracked

21

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

39 months