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47

mama noodles tom yum

Skip it

A small market ($51K/yr) — this niche doesn't clear our bar today.

Market size 13Growth 21Conversion 70Competition 60Returns 100Price range 36Avg price 42Brand share 16Review moat 84Quality gap 58

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great316.22

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.4%

search→purchase rate — share of searches ending in a sale

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Avg price

Okay£11.07

avg listing price — sweet spot $15–$100

Price range

Okay£0.74–£23.16

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-7.4%

90-day search growth — must beat 0% to launch

Brand share

Bad94%

top-5 brand share — brand-locked demand

Market size

Bad£51K

£51K/yr · 72K searches

According to Flapen's Amazon United Kingdom niche tracking, mama noodles tom yum is a £51K/yr Amazon United Kingdom market (72K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in May–Nov. Verdict: Skip it — 47/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

mama noodles tom yum market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
£66K–£89K
units × avg price
Conversion rate
6.4%
Avg BSR
#151
Page quality
0%
Prime
63%
Sponsored
53%
Out of stock
0.4%
Avg brand age
59 months
Avg seller age
175 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

48

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

49%

Top 20: 89%

Open market

5%

  • MAMA72%
  • Gharana Swaad Ka Khazaana10%
  • WaNaHong7%
  • KOKA4%
  • Saras Flavours of Asia2%
  • Mama1%
  • Open — no brand owns it (5 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -7.4% search growth over the last 90 days.
4K3KSpike '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Nov · busiest ÷ quietest = 2.2×

Top mama noodles tom yum search terms

  • mama noodles48K/yr
  • tom yum noodles10K/yr
  • thai noodles9K/yr
  • mama tom yum noodles3K/yr
  • mama noodles tom yum3K/yr
All search terms

Top mama noodles tom yum products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£2K8%£4K12%£6K16%£8K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about mama noodles tom yum

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall45%

“Tasty treat, with authentic Thai taste”

Value For Money14%

“Good price”

Flavor12%

“great flavor as always”

Quality-Overall5%

“GREAT PRODUCT”

Spiciness4%

“Nice and spicy”

Advertised Vs Actual Product4%

“does the job perfectly”

Ease Of Use2%

“I find these are the easiest”

Health Benefits-Overall2%

“Love these noodles, they are low in calorie too, good value and easy to prepare”

Portability1%

“Good to keep in the house or when travelling for an emergency snack or light meal”

Smell1%

“They smell so good”

What buyers complain about

Flavor19%

“the flavor of these just isn't the same”

Taste-Overall11%

“One of the box was very good the chicken bit the pork tasted bad”

Spiciness10%

“The chilli powder is not as spicy as I like”

Value For Money6%

“Not what you pay for”

Allergies3%

“I cant eat them because I have a shellfish allergy”

Nutritional Content3%

“Terribly unhealthy,”

Size-Overall3%

“The individual packs were smaller than I thought they would be so I eat two at a time”

Powdered/Crumbled3%

“are smooshed on arrival”

Smell3%

“Wife complains that I stink the house out with this one”

Texture/Consistency-Overall3%

“Not as creamy as the bigger packs”

Common questions

Is mama noodles tom yum profitable to sell on Amazon United Kingdom?
The niche generates £51K/yr across 32 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.4%. Flapen's verdict: Skip it (47/100).
How competitive is the mama noodles tom yum niche?
11 brands and 48 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in mama noodles tom yum?
Top complaints mined from reviews: Flavor, Taste-Overall, Spiciness. The return rate is 0.0%.
When does demand for mama noodles tom yum peak?
Demand peaks in May–Nov; the busiest month runs 2.2× the quietest.
What does it cost to enter the mama noodles tom yum niche?
Listings span £0.74–£23.16; the average listing price is £11.07 (sweet spot $15–$100). The average incumbent carries 316 reviews — the moat a new listing must climb.