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Lungo Coffee Pods

soft demand (-18.6% this quarter) — Lungo Coffee Pods doesn't clear our bar today.

Flapen Score

49
Skip it
Market size 20Growth 16Conversion 92Competition 54Returns 100Price range 57Avg price 84Brand share 28Review moat 33Quality gap 53
This niche Category average

Is Lungo Coffee Pods profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Lungo Coffee Pods is a £79K/yr Amazon United Kingdom market (38K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Mar. Verdict: Skip it — 49/100.

Lungo Coffee Pods: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -18.6% over the last 90 days and 11.2% of searches end in a purchase.

£79K

revenue / yr

Units sold / yr4K
Search volume / yr-18.6%38K
Conversion rate11.2%
Avg price£18.57

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers10 · 78
Top-5 product click share52%
Open market12%
Avg brand age72 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement52%
New entrants (1y)1· 0 succeeded
Avg rating4.4★
Avg reviews3,227

Top Lungo Coffee Pods products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

£0£4K£8K£12K£16K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 flat

Sellers

78

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

52%

Top 20: 94%

Open market

7%

  • by Amazon30%
  • Nespresso26%
  • L'OR19%
  • NESCAFÉ8%
  • REAL COFFEE GREAT TASTE. EVERY DAY5%
  • illy5%
  • Open — no brand owns it (4 brands, 7%)

Lungo Coffee Pods demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume38KCVR11.2%Products25Brands10Top 5 Brands88%OOS Rate0.0%Rating4.4★Reviews3,227Avg BSR#118
8K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar · busiest ÷ quietest = 5.1×

Top Lungo Coffee Pods search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • lungo coffee pods13K/yr
  • nespresso lungo pods6K/yr
  • nespresso pods lungo4K/yr
  • nespresso lungo coffee pods9K/yr
  • lungo2K/yr
  • nespresso coffee pods lungo4K/yr

What reviews say buyers love and hate about Lungo Coffee Pods

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Taste-Overall33%

Smooth taste

Value For Money24%

Excellent value for money

Flavor11%

Good flavour

Quality-Overall9%

EXCELLENT PRODUCT

Caffeine Content8%

As nice as caffeinated pods

What buyers complain about

83% of reviews
Taste-Overall20%

Horrible Taste

Quality-Overall20%

over the last few months the quality has dropped

Value For Money12%

Just wish they werent so expensive

Flavor9%

Poor flavour, bland

Strength6%

Too mild for a Strength 6

Lungo Coffee Pods return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall
100%

Common Lungo Coffee Pods questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Lungo Coffee Pods 49/100 on Amazon United Kingdom — Skip it. The niche generates £79K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -18.6% over the last 90 days.
Search demand for Lungo Coffee Pods on Amazon United Kingdom peaks in Mar, where the busiest month runs 5.1× the quietest.