How competitive is the Low Fat Cheese niche on Amazon United Kingdom?

13 brands and 39 sellers compete in Low Fat Cheese on Amazon United Kingdom. The top 5 Low Fat Cheese products take 51% of clicks and its top 5 brands hold 86% of demand.

What do buyers complain about in Low Fat Cheese?

Low Fat Cheese buyers on Amazon United Kingdom complain most about Taste-Overall, Flavor, Stale/Rotten/Spoiled, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Low Fat Cheese niche?

Low Fat Cheese sells for £7.55 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.35–£28.94. The average incumbent carries 273 reviews — the moat a new listing must climb.

Low Fat Cheese

Low Fat Cheese shows low returns (0.0%), but soft demand (-7.4% this quarter) keeps it on the watch list.

Signals Low Review Barrier

Flapen Score

Worth a look

This niche Category average

Is Low Fat Cheese profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Low Fat Cheese is a £120K/yr Amazon United Kingdom market (86K searches/yr). The top 5 brands hold 86% of demand. Demand peaks in Jan. Verdict: Worth a look — 53/100.

Low Fat Cheese: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -7.4% over the last 90 days and 18.6% of searches end in a purchase.

£120K

revenue / yr

Units sold / yr20K

Search volume / yr-7.4%86K

Conversion rate18.6%

Avg price£7.55

Who owns the niche?

The top 5 brands hold 86% of demand, so 14% of the market is open.

14%

open market share

Brands · sellers13 · 39

Top-5 product click share51%

Open market14%

Avg brand age73 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 34 products

Top Low Fat Cheese products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Eatlean Protein Cheese 180 g

Price: £2.45
Rating: 4.4/5
Reviews: 158
Age: 5y ago

Morrisons 50% Lighter Mature Cheese 200g

Price: £2.88
Rating: 4.5/5
Reviews: 1,012
Age: 6y ago

Morrisons 50% Lighter Mature White Cheddar 400g

Price: £3.42
Rating: 4.2/5
Reviews: 34
Age: 1y ago

Cathedral City Mature Lighter Cheese 350 g

Price: £3.39
Rating: 4.6/5
Reviews: 818
Age: 12y ago

Eatlean Protein Cheese Snack Bars 24 x 60g | 20g Protein Per Bar Lactose Free Low Fat Low Carb Keto Friendly High Protein Snack

Price: £24.26
Rating: 3.5/5
Reviews: 26
Age: 10mo ago

Newest

by launch date

Eatlean Protein Mature Cheese Blocks 5 x 200g (1kg) | Lactose Free High Protein Cheddar Low Fat Low Carb Keto Friendly Vegetarian

Price: £18.82
Rating: 4.7/5
Reviews: 28
Age: 10mo ago

Eatlean Protein Cheese Snack Bars 24 x 60g | 20g Protein Per Bar Lactose Free Low Fat Low Carb Keto Friendly High Protein Snack

Price: £24.26
Rating: 3.5/5
Reviews: 26
Age: 10mo ago

Morrisons 50% Lighter Mature White Cheddar 400g

Price: £3.42
Rating: 4.2/5
Reviews: 34
Age: 1y ago

Eatlean Protein Cheese Bites - Original Baked Cheese Crisp Snacks 12g Protein 83 Calories Low Carb & Keto Friendly Vegetarian 20g Bags 12 Pack On-the-Go Gym & Lunchbox Snack

Price: £18.04
Rating: 4.1/5
Reviews: 64
Age: 1y ago

Lindahls Protein Gouda Cheese Slices 125g High Protein Vegetarian

Price: £1.95
Rating: 4.3/5
Reviews: 13
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

51%

Top 20: 84%

Open market

11%

Eatlean34%
Morrisons27%
Cathedral City17%
Leerdammer4%
Lindahls4%
Philadelphia3%
Open — no brand owns it (7 brands, 11%)

Low Fat Cheese demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume86KCVR18.6%Products34Brands13Top 5 Brands86%OOS Rate5.0%Rating4.4★Reviews273Avg BSR#50

Peak months: Jan · busiest ÷ quietest = 1.8×

Top Low Fat Cheese search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

low fat cheese31K/yr +4.5%15.2% conv.
protein cheese15K/yr +4.1%12.7% conv.
light cheese9K/yr -12.1%18.0% conv.
eat lean cheese9K/yr -37.1%8.7% conv.
eatlean6K/yr -16.4%6.5% conv.
fat free cheese6K/yr -8.0%4.2% conv.
reduced fat cheese4K/yr -3.7%26.9% conv.
eatlean cheese4K/yr -41.8%4.7% conv.
cheese light3K/yr -7.9%30.3% conv.

What reviews say buyers love and hate about Low Fat Cheese

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews

Taste-Overall41%

“Mild and nutty taste excellent quality for the price”

Nutritional Content18%

“High in protein”

Health Benefits-Overall8%

“Healthyish”

Flavor7%

“Great flavour”

Quality-Overall4%

“Great product”

What buyers complain about

74% of reviews

Taste-Overall17%

“One of the worst cheese products I have ever tasted”

Flavor12%

“Lacks flavour of the original too”

Stale/Rotten/Spoiled8%

“one was moldy”

Texture/Consistency-Overall8%

“too cheesey”

Value For Money7%

“But it is a bit expensive”

Common Low Fat Cheese questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Low Fat Cheese 53/100 on Amazon United Kingdom — Worth a look. The niche generates £120K/yr across 34 tracked products. 1 of 5 products launched in the last 360 days are still selling. Search demand moved -7.4% over the last 90 days.