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Low Carb Wraps

Fail

The top 5 products take 91% of clicks, so Low Carb Wraps is a Fail.

Flapen Score
41
41 / 100
Ranks 2,140 of 2,976 Grocery niches · −5 vs the category median of 46
Market size
£59K/yr78K searches / yr
90-day growth
-16.7%search demand this quarter
Competition
91%top-5 click share · 7 brands · 13 sellers

Flapen Score

Low Carb Wraps against its category

The dotted line is the Grocery average. Past it, Low Carb Wraps is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Low Carb Wraps market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Low Carb Wraps 78K times last year and spent an estimated £59K. The top 5 brands take 94% of clicks. Demand peaks in Jan–Aug. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 9.9% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
-16.7%
Conversion, latest week
9.9%
Market size, estimated
£59Ka year
Peak month
August2.7× the quietest month
Top search term
keto wraps24K searches a year

02 · Price

A sale here is worth £7.66.

Listings sell for £7.66 on average, from £1.89 to £19.45. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 500 to 750 of them. At £7.66 that is £4K to £6K a year per listing.

Average price
£7.66under the $15 to $100 sweet spot
Price range
£1.89–£19.45
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
500–750
Revenue per listing a year
£4K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 21.9% of listings are out of stock. The average listing ranks #21 within Bakery. It carries 224 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
63%
Out of stock, average day
21.9%
Average rank
#21in Bakery
Average rating
4.24 starsAmazon United Kingdom average 4.36 stars
Average reviews
224per listing
Listings tracked
8

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
48 months

Products

Top Low Carb Wraps products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 91% of clicks. A locked shelf that new listings rarely crack.

£0£9K£18K£27K£35K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

13

Est. top-5 brand share

94%

Top 20: 100%

Est. top-5 click share

91%

Top 20: 100%

Open market

2%

  • Heylo41%
  • Mission38%
  • CarbZone6%
  • GO-LOW EASY LOW CARB & KETO GOODNESS5%
  • fit bakes4%
  • SRSLY3%
  • Open — no brand owns it (1 brand, 2%)

Demand

Low Carb Wraps search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Aug · busiest ÷ quietest = 2.7×

Search terms

Top Low Carb Wraps search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • keto wraps24K/yr
  • low carb wraps22K/yr
  • low calorie wraps6K/yr
  • keto wrap5K/yr
  • keto wraps zero carbs uk5K/yr
  • low calorie tortilla wraps4K/yr
  • low carb tortilla3K/yr
  • fitbakes wraps4K/yr
  • zero carb tortillas2K/yr
  • low carb tortilla wraps3K/yr

Reviews and returns

What reviews say buyers love and hate about Low Carb Wraps

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Taste-Overall”
19%of negative reviews mention “Value For Money”
0.1%of orders come back
“Too expensive”
A buyer, on “Value For Money”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Low Carb Wraps questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data