How competitive is the Liquorice Torpedoes niche on Amazon United Kingdom?

11 brands and 20 sellers compete in Liquorice Torpedoes on Amazon United Kingdom. The top 5 Liquorice Torpedoes products take 65% of clicks and its top 5 brands hold 88% of demand.

What do buyers complain about in Liquorice Torpedoes?

Liquorice Torpedoes buyers on Amazon United Kingdom complain most about Sweetness, Size-Overall, Durability, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Liquorice Torpedoes niche?

Liquorice Torpedoes sells for £9.32 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £3.39–£19.25. The average incumbent carries 333 reviews — the moat a new listing must climb.

Liquorice Torpedoes

a small market ($51K/yr) — Liquorice Torpedoes doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Liquorice Torpedoes profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Liquorice Torpedoes is a £51K/yr Amazon United Kingdom market (49K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Dec. Verdict: Skip it — 41/100.

Liquorice Torpedoes: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -18.1% over the last 90 days and 11.3% of searches end in a purchase.

£51K

revenue / yr

Units sold / yr6K

Search volume / yr-18.1%49K

Conversion rate11.3%

Avg price£9.32

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers11 · 20

Top-5 product click share65%

Open market12%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 18 products

Top Liquorice Torpedoes products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Liquorice Comfits 1 kilo bag

Price: £8.43
Rating: 4.6/5
Reviews: 1,624
Age: 15y ago

Original Liquorice Torpedoes Retro Sweets Gift Jar By Berrymans Sweet Shop - Classic Sweets Traditional Taste.

Price: £12.06
Rating: 4.6/5
Reviews: 609
Age: 7y ago

Taveners Liquorice Torpedoes 1 kg

Price: £12.91
Rating: 4.5/5
Reviews: 610
Age: 15y ago

MyCandyShop Liquorice Comfits 500g - Crunchy Liquorice Torpedoes - Sugar Shell Traditional Sweets Mellow Anise Centre UK MADE

Price: £6.58
Rating: 4.6/5
Reviews: 94
Age: 10mo ago

Bonds of London Liquorice Torpedoes Bags 120 g (Pack of 12)

Price: £12.11
Rating: 4.5/5
Reviews: 24
Age: 1y ago

Newest

by launch date

Somwell - Liquorice Comfits 500g - Retro Sugar Coated Liquorice Sweets - Bulk Pick & Mix Bag - Ideal for Parties Office & Gifts - Gelatine Free Vegetarian - Resealable Pack

Price: £6.28
Rating: 4.0/5
Reviews: 34
Age: 5mo ago

MyCandyShop Liquorice Comfits 500g - Crunchy Liquorice Torpedoes - Sugar Shell Traditional Sweets Mellow Anise Centre UK MADE

Price: £6.58
Rating: 4.6/5
Reviews: 94
Age: 10mo ago

Bonds of London Liquorice Torpedoes Bags 120 g (Pack of 12)

Price: £12.11
Rating: 4.5/5
Reviews: 24
Age: 1y ago

Taveners Liquorice Comfits 1kg Bulk Bag | Classic British Sweets Crunchy Sugar-Coated Liquorice Candy Assorted Colours Retro Confectionery Perfect for Pick n Mix & Sharing

Price: £9.72
Rating: 4.8/5
Reviews: 129
Age: 1y ago

$Liquorice Sweets Gift Box | Liquorice Torpedoes Pontefract Cakes Aniseed Balls Jelly Spogs Cream Rock Licorice & Aniseed Sweets Toffees & Bar | Pick n Mix Bags$

Liquorice Sweets Gift Box | Liquorice Torpedoes Pontefract Cakes Aniseed Balls Jelly Spogs Cream Rock Licorice & Aniseed Sweets Toffees & Bar | Pick n Mix Bags

Price: £9.95
Rating: 4.5/5
Reviews: 174
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

Taveners35%
Berrymans29%
MyCandyShop12%
Krazy Kandi6%
Bonds of London6%
Strawberry Ledge4%
Open — no brand owns it (5 brands, 7%)

Liquorice Torpedoes demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume49KCVR11.3%Products18Brands11Top 5 Brands88%OOS Rate2.6%Rating4.6★Reviews333Avg BSR#7

Peak months: Dec · busiest ÷ quietest = 2.9×

Top Liquorice Torpedoes search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

liquorice torpedoes30K/yr -18.9%12.5% conv.
licorice torpedoes9K/yr -14.1%11.8% conv.
torpedo sweets6K/yr -17.0%12.3% conv.
liquorice torpedos3K/yr -22.2%8.4% conv.

What reviews say buyers love and hate about Liquorice Torpedoes

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Taste-Overall31%

“Taste just like I remember”

Sweetness18%

“Really enjoyable traditional sweet”

Value For Money13%

“Well worth the money”

Quality-Overall11%

“Great selection, good presentation”

Flavor3%

“the liquorice flavour tastes authentic without being overpowering”

What buyers complain about

61% of reviews

Sweetness13%

“Too many broken sweets”

Size-Overall10%

“Smaller than expected”

Durability10%

“there was about 20 which were broken in half”

Hard Feel7%

“the crust is unpleasantly tough”

Taste-Overall6%

“Tastes like liquorice”

Common Liquorice Torpedoes questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Liquorice Torpedoes 41/100 on Amazon United Kingdom — Skip it. The niche generates £51K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -18.1% over the last 90 days.