liquorice tea
Skip itPrices mostly outside the sweet spot ($2.61–$14.40) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Incredible14.2%search→purchase rate — share of searches ending in a sale
Review moat
Good875.65avg incumbent reviews — the moat a new listing must climb
Brand share
Good69%top-5 brand share — brands hold most of the demand
Competition
Okay60%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad£8.41avg listing price — sweet spot $15–$100
Market size
Bad£52K£52K/yr · 44K searches
Growth
Bad-37.1%90-day search growth — must beat 0% to launch
Price range
Bad£2.61–£14.40cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, liquorice tea is a £52K/yr Amazon United Kingdom market (44K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
liquorice tea market data
- Units sold / yr
- 5K–6K
- avg 250–500/product
- Revenue / yr
- £42K–£50K
- units × avg price
- Conversion rate
- 14.2%
- Avg BSR
- #457
- Page quality
- 0%
- Prime
- 95%
- Sponsored
- 70%
- Out of stock
- 4.0%
- Avg brand age
- 71 months
- Avg seller age
- 190 days
Competition & brand share
The top 5 products take 60% of clicks — established leaders, but buyers still shop beyond them.Brands
13 flat
Sellers
43
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
60%
Top 20: 100%
Open market
23%
- Clipper21%
- Clipper Natural, Fair & Delicious20%
- teapigs11%
- Twinings9%
- Alpi Nature8%
- YOGI TEA7%
Demand & seasonality
Weekly Amazon search volume, last 89 weeks — -37.1% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.2×
Top liquorice tea search terms
- liquorice tea17K/yr
- licorice tea14K/yr
- liquorice tea bags7K/yr
- licorice root tea3K/yr
- liquorice root tea3K/yr
Top liquorice tea products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Clipper Organic Liquorice Tea Bags | 120 Infusion Liquorice Root Teabag Sachets (6 x Boxes of 20) | Bulk Buy for Home & Catering | Caffeine-Free Herbal Tea Bags | Natural Unbleached & Biodegradable
Clipper Natural, Fair & Delicious£12.384.5★813 rev
Clipper Organic Liquorice Tea 20 Bags
Clipper£4.984.1★924 rev
Twinings Liquorice and Spearmint Herbal Tea Bags - 20 Tea Bags
Twinings£2.614.4★1,223 rev
Alpi Nature Licorice Root Tea 250g 8.8 oz Dried and Cut Liquorice Root Licorice Loose Tea
Alpi Nature£7.844.6★477 rev
teapigs Liquorice & Peppermint Tea Bags - Whole Leaf Sweet & Minty Blend - Naturally Caffeiene-Free 1 Calorie Per Cup - Great Taste Award Winner - 15 Biodegradable Tea Temples (1 Pack)
teapigs£3.694.7★1,693 rev
Newest
by launch date
HANDPICK Licorice Root Tea Bags (50 Count 2g/bag) Licorice Tea | Non-GMO Caffeine Free | Premium Quality Eco Conscious Round Bags
HANDPICK£8.75363 rev
Premium 80 Liquorice Root Tea Bags Made with 100% High Sweetness Wild Licorice Root No Additives & Caffeine Free.
ULTHMOK£13.23352 rev
REPLANTEA Organic Liquorice Root 200g (100 Cups) | Crushed for Hot & Iced Tea | Caffeine Free
REPLANTEA Cuidamos tu Naturaleza£8.94104 rev
TeeLux Liquorice Tea Bags 100 Count Pure Natural Liquorice Roots Sweet Herbal Tea Caffeine Free Biodegradable Tea Bags
TeeLux£13.4128 rev
Nutra Tea NUTRAREFLUX - Acid Reflux Tea | Digest Tea - Helps Supports Digestion & Balance In The Stomach. With Slippery Elm Fennel & Peppermint - 20 Individual Wrapped Bags - Herbal Infusion (1 Pack)
Nutra Tea£7.39483 rev
Trending
90-day click momentum
Heath & Heather Organic Oriental Chai & Liquorice Tea 20 Tea Bags
Heath & Heather£3.525.0★
HANDPICK Licorice Root Tea Bags (50 Count 2g/bag) Licorice Tea | Non-GMO Caffeine Free | Premium Quality Eco Conscious Round Bags
HANDPICK£8.754.2★
teapigs Liquorice & Peppermint Tea Bags - Whole Leaf Sweet & Minty Blend - Naturally Caffeiene-Free 1 Calorie Per Cup - Great Taste Award Winner - 15 Biodegradable Tea Temples (1 Pack)
teapigs£3.694.7★
Alpi Nature Licorice Root Tea 250g 8.8 oz Dried and Cut Liquorice Root Licorice Loose Tea
Alpi Nature£7.844.6★
REPLANTEA Organic Liquorice Root 200g (100 Cups) | Crushed for Hot & Iced Tea | Caffeine Free
REPLANTEA Cuidamos tu Naturaleza£8.944.4★
What buyers say about liquorice tea
What buyers praise and complain about, mined from review topics.What buyers love
“Lovely tasting tea”
“Great flavour”
“It is refreshing”
“Good quality”
“Good value for money”
“A healthy alternative”
“Its sweet”
“Excellent for the purpose described”
“The best herbal tea”
“Good at essence of dissolving systems”
What buyers complain about
“Very mild taste”
“Do not like flavour”
“Artificial sweeteners or sugar excess is harmful for anyone”
“Far too sweet”
“Smells like wet wood”
“I seem to be severely allergic to milk thistle”
“others very weak so I have to use two”
“They are a bit pricey”
“Quality-teabag a bit flimsy”
Common questions
- Is liquorice tea profitable to sell on Amazon United Kingdom?
- The niche generates £52K/yr across 20 tracked products. 90-day search growth is -37.1%. Flapen's verdict: Skip it (43/100).
- How competitive is the liquorice tea niche?
- 13 brands and 43 sellers compete. The top 5 products take 60% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in liquorice tea?
- Top complaints mined from reviews: Taste-Overall, Flavor, Artificial Sweeteners. The return rate is 0.0%.
- When does demand for liquorice tea peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.2× the quietest.
- What does it cost to enter the liquorice tea niche?
- Listings span £2.61–£14.40; the average listing price is £8.41 (sweet spot $15–$100). The average incumbent carries 876 reviews — the moat a new listing must climb.