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Liquid Laxative

Fail

The top 5 products take 100% of clicks, so Liquid Laxative is a Fail.

Flapen Score
33
33 / 100
Ranks 2,822 of 2,976 Grocery niches · −13 vs the category median of 46
Market size
£98K/yr60K searches / yr
90-day growth
-7.7%search demand this quarter
Competition
100%top-5 click share · 2 brands · 21 sellers

Flapen Score

Liquid Laxative against its category

The dotted line is the Grocery average. Past it, Liquid Laxative is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Liquid Laxative market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Liquid Laxative 60K times last year and spent an estimated £98K. All 2 brands take every click. Demand peaks in Jan–Oct–Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

26.0% of searches ended in a purchase last week.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 26.0% of those searches ended in a purchase. Searches in the last 90 days moved -7.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £98K a year.

Searches, last 12 months
60K
Growth, 90 days vs prior 90
-7.7%
Conversion, latest week
26.0%
Market size, estimated
£98Ka year
Peak month
November2.3× the quietest month
Top search term
dulcolax liquid33K searches a year

02 · Price

A sale here is worth £6.32.

Listings sell for £6.32 on average, from £2.34 to £12.65. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 5,000 to 6,000 of them. At £6.32 that is £32K to £38K a year per listing.

Average price
£6.32under the $15 to $100 sweet spot
Price range
£2.34–£12.65
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
5,000–6,000
Revenue per listing a year
£32K–£38K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Baking Supplies. It carries 6,294 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
67%
Out of stock, average day
0.0%
Average rank
#21in Baking Supplies
Average rating
4.53 starsAmazon United Kingdom average 4.36 stars
Average reviews
6,294per listing
Listings tracked
3

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 65 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
65 months

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£25K£49K£74K£98K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

2 flat

Sellers

21

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Dulcolax94%
  • Senokot6%

Demand

Liquid Laxative search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.3×

Search terms

Top Liquid Laxative search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dulcolax liquid33K/yr
  • liquid laxative7K/yr
  • dulcolax liquid laxative fast acting4K/yr
  • senokot liquid5K/yr
  • senna liquid3K/yr
  • duphalac3K/yr
  • sodium picosulphate liquid2K/yr
  • dulcolax pico liquid2K/yr

Reviews and returns

What reviews say buyers love and hate about Liquid Laxative

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Functionality-Overall14%−0.09

Dont work

Didn't work as well as l expected

Takes time to work

Acid Regulator/Stomach Ache Relief13%−0.01

had really bad stomach cramps

horrible stomach pain

the stomach cramps before lift off were severe

Pain Relief-Overall11%−0.07

The cramps are painful

Not worth the pain

the pain is horrific

Side Effects8%−0.06

I had very severe stomach cramps with excruciating pain lasting for about two hours

I've suffered with constipation most of my life

Bad side effects/doesnt work

Dosage6%+0.08

For me, the lowest dose might have been wiser

I stayed in not knowing how long it would take

dont take them during the day like I did

Love

Efficiency19%+1.18

It is effective

Works well and gives relief without too much hassle

Works perfectly

Advertised Vs Actual Product18%+1.51

As described

Better than anticipated

It works exactly as intended

Regulates Digestion11%+0.54

Really helps with bloating

Good for constipation

Constipation relief

Quality-Overall8%+0.49

Great product

A trusted and reliable product that does exactly what it says

Good quality work well

Value For Money8%+0.33

not expensive

Good price

good value for money

Return

0.0% Return rate 0% Fixable by listing

Charging100%▁▁▁█▁▁

FAQ

Common Liquid Laxative questions

Answered from the same tracked data.