How competitive is the Linda Mccartney niche on Amazon United Kingdom?

33 brands and 61 sellers compete in Linda Mccartney on Amazon United Kingdom. The top 5 Linda Mccartney products take 22% of clicks and its top 5 brands hold 65% of demand.

What do buyers complain about in Linda Mccartney?

Linda Mccartney buyers on Amazon United Kingdom complain most about Taste-Overall, Flavor, Salt Content, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Linda Mccartney niche?

Linda Mccartney sells for £2.65 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.10–£4.82. The average incumbent carries 385 reviews — the moat a new listing must climb.

Linda Mccartney

Linda Mccartney shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Linda Mccartney profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Linda Mccartney is a £82K/yr Amazon United Kingdom market (252K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Dec. Verdict: Worth a look — 57/100.

Linda Mccartney: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -4.2% over the last 90 days and 12.3% of searches end in a purchase.

£82K

revenue / yr

Units sold / yr40K

Search volume / yr-4.2%252K

Conversion rate12.3%

Avg price£2.65

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers33 · 61

Top-5 product click share22%

Open market35%

Avg brand age86 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 70 products

Top Linda Mccartney products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Linda McCartney 2 Vegetarian Mozzarella 1/4 lb Burgers 227 g (frozen)

Price: £2.28
Rating: 4.6/5
Reviews: 965
Age: 10y ago

Linda Mccartney Vegetarian Cheese & Leek Plaits 2 x 170g (Frozen)

Price: £2.88
Rating: 4.4/5
Reviews: 398
Age: 12y ago

Morrisons Veggie Spinach Leek And West Country Cheddar Parcels 200 g (Pack of 2)

Price: £2.26
Rating: 4.3/5
Reviews: 221
Age: 6y ago

Quorn Crispy Nuggets 476g (Frozen)

Price: £3.00
Rating: 4.7/5
Reviews: 495
Age: 8y ago

Linda Mccartneys 4 Mozzarella Burgers 454g

Price: £3.67
Rating: 4.7/5
Reviews: 38
Age: 2y ago

Newest

by launch date

Linda McCartney Vegan Shredded Hoisin Duck 260g

Price: £2.85
Rating: 5.0/5
Reviews: 4
Age: 6mo ago

Quorn Vegetarian Strips 300g

Price: £2.85
Rating: 3.8/5
Reviews: 4
Age: 8mo ago

Las Iguanas 12 Hot Honey Halloumi Bites 216g

Price: £3.12
Rating: 4.8/5
Reviews: 13
Age: 10mo ago

Morrisons Plant Revolution No-Meatballs 380g

Price: £2.09
Rating: 4.3/5
Reviews: 91
Age: 1y ago

Merchant Gourmet Lentil & Chickpea Tagine Vegan Ready Meal 280 g

Price: £2.07
Rating: 4.5/5
Reviews: 15
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

33 falling

Sellers

Top-5 brand share

65%

Top 20: 91%

Top-5 click share

22%

Top 20: 56%

Open market

32%

Linda Mccartney's22%
Quorn22%
Morrisons10%
Iceland6%
Linda McCartney4%
GreHom3%

Linda Mccartney demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume252KCVR12.3%Products70Brands33Top 5 Brands65%OOS Rate1.0%Rating4.4★Reviews385Avg BSR#30

Peak months: Dec · busiest ÷ quietest = 2.3×

Top Linda Mccartney search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

vegetarian212K/yr -4.6%5.9% conv.
linda mccartney18K/yr -8.7%26.7% conv.
vegetarian food12K/yr +17.3%2.1% conv.
linda10K/yr -8.2%2.1% conv.

What reviews say buyers love and hate about Linda Mccartney

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Taste-Overall46%

“Tasty and healthy”

Value For Money9%

“Good value for money”

Flavor7%

“A subtle flavour”

Vegan/Organic5%

“To run through, these cakes are vegan/vegetarian friendly, good fibre source, high protein, low fat, gluten free, just 25 calorie per cake and with no artificial colour, preservative or flavour”

Health Benefits-Overall4%

“reasonabley healthy snack”

What buyers complain about

68% of reviews

Taste-Overall23%

“wrong taste”

Flavor9%

“Dry and flavourless”

Salt Content7%

“a little too much salt”

Size-Overall6%

“bigger”

Value For Money6%

“I could have bought cheaper nearby”

Linda Mccartney return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Flavor

100%

Common Linda Mccartney questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Linda Mccartney 57/100 on Amazon United Kingdom — Worth a look. The niche generates £82K/yr across 70 tracked products. 4 of 10 products launched in the last 360 days are still selling. Search demand moved -4.2% over the last 90 days.