Lighter Gas

Shoppers searched for this 610K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -23.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £407K a year.

Searches, last 12 months

610K

Growth, 90 days vs prior 90

-23.2%

Conversion, latest week

10.7%

Market size, estimated

£407Ka year

Peak month

January1.8× the quietest month

Top search term

lighter gas167K searches a year

Listings sell for £6.25 on average, from £4.69 to £8.81. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At £6.25 that is £25K to £31K a year per listing.

Average price

£6.25under the $15 to $100 sweet spot

Price range

£4.69–£8.81

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

4,000–5,000

Revenue per listing a year

£25K–£31K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 11% ship with Prime. On an average day, 4.6% of listings are out of stock. The average listing ranks #629 within Firelighters & Matches. It carries 695 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

11%

Out of stock, average day

4.6%

Average rank

#629in Firelighters & Matches

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

695per listing

Listings tracked

9

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

53 months