Skip to content

Lewis Hamilton Monster

Fail

The top 5 brands take 100% of clicks, so Lewis Hamilton Monster is a Fail.

Flapen Score
33
33 / 100
Ranks 2,822 of 2,976 Grocery niches · −13 vs the category median of 46
Market size
£5K/yr15K searches / yr
90-day growth
-9.0%search demand this quarter
Competition
95%top-5 click share · 1 brands · 42 sellers

Flapen Score

Lewis Hamilton Monster against its category

The dotted line is the Grocery average. Past it, Lewis Hamilton Monster is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lewis Hamilton Monster market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lewis Hamilton Monster 15K times last year and spent an estimated £5K. One brand takes every click. Flapen scores it 33 out of 100, a Fail.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 15K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £5K a year.

Searches, last 12 months
15K
Growth, 90 days vs prior 90
-9.0%
Conversion, latest week
2.2%
Market size, estimated
£5Ka year
Peak month
September1.6× the quietest month
Top search term
lewis hamilton monster8K searches a year

02 · Price

A sale here is worth £14.78.

Listings sell for £14.78 on average, from £2.59 to £30.84. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 250 to 500 of them. At £14.78 that is £4K to £7K a year per listing.

Average price
£14.78under the $15 to $100 sweet spot
Price range
£2.59–£30.84
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
250–500
Revenue per listing a year
£4K–£7K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 17% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #103 within Energy Drinks. It carries 420 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
17%
Out of stock, average day
10.8%
Average rank
#103in Energy Drinks
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
420per listing
Listings tracked
6

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Lewis Hamilton Monster products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

£0£979£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

1 flat

Sellers

42

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Monster100%

Demand

Lewis Hamilton Monster search demand

Weekly searches over the year, seasonality beneath. Pick a range.

900700Spike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Search terms

Top Lewis Hamilton Monster search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lewis hamilton monster8K/yr
  • monster lewis hamilton4K/yr
  • monster energy lewis hamilton2K/yr
  • lewis hamilton monster energy drink820/yr
  • monster lewis hamilton zero sugar304/yr

Reviews and returns

What reviews say buyers love and hate about Lewis Hamilton Monster

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money32%−0.18

overall disappointing for the price

its cheaper on Temu

High price

Flavor11%−0.77

Other flavours shouldn't be offered if only one is available

The cans feel a bit weak in terms of flavor

Sweetness11%+0.99

the taste is overly sweet with an artificial aftertaste despite being zero sugar

I find it way too sweet

Dilute/Watery7%−0.36

Watered down monster drinks

Caffeine Content7%+0.34

as the caffeine hit made me feel a bit panicky

Love

Value For Money43%−0.18

Worth buying

Good value for money

Amazing price

Taste-Overall15%−0.09

Tastes crisp

The taste of the monster was quite refreshing

Great taste

Sweetness9%+0.99

the Ultra White is easily the best of the zero-sugar range

Sweet nectar

Sugar free

Advertised Vs Actual Product5%+1.03

As described

Sensational 🤌 Exactly what I ordered

Exactly the same as in the shops

Energy Level5%+0.40

And the energy boost I need

good taste and keeps the buzz of energy for the day

Good taste and temporary energy boost

FAQ

Common Lewis Hamilton Monster questions

Answered from the same tracked data.