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Lemon Gin

Fail

The top 5 products take 86% of clicks, so Lemon Gin is a Fail.

Flapen Score
41
41 / 100
Ranks 2,140 of 2,976 Grocery niches · −5 vs the category median of 46
Market size
£57K/yr39K searches / yr
90-day growth
+12.4%search demand this quarter
Competition
86%top-5 click share · 8 brands · 50 sellers

Flapen Score

Lemon Gin against its category

The dotted line is the Grocery average. Past it, Lemon Gin is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Lemon Gin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Lemon Gin 39K times last year and spent an estimated £57K. The top 5 brands take 92% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

9.5% of searches ended in a purchase last week.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.5% of those searches ended in a purchase. Searches in the last 90 days moved +12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+12.4%
Conversion, latest week
9.5%
Market size, estimated
£57Ka year
Peak month
December3.5× the quietest month
Top search term
lemon gin35K searches a year

02 · Price

A sale here is worth £15.57.

Listings sell for £15.57 on average, from £9.21 to £19.86. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £15.57 that is £4K to £8K a year per listing.

Average price
£15.57inside the $15 to $100 sweet spot
Price range
£9.21–£19.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

30% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #295 within Beer, Wine & Spirits. It carries 2,688 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
30%
Prime listings
90%
Out of stock, average day
8.3%
Average rank
#295in Beer, Wine & Spirits
Average rating
4.61 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,688per listing
Listings tracked
10

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
82 months

Products

Top Lemon Gin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

£0£6K£11K£17K£23K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 rising

Sellers

50

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

5%

  • Gordon's43%
  • Bombay Sapphire23%
  • Malfy15%
  • Sipsmith7%
  • Mrs Cuthbert's3%
  • Aber Falls3%
  • Open — no brand owns it (2 brands, 5%)

Demand

Lemon Gin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.5×

Reviews and returns

What reviews say buyers love and hate about Lemon Gin

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sweetness30%−0.09

Subtle hint of lemon not sweet as tootle may suggest

Boiled sweet in liquid form 👎 Sickly sweet

Quality-Overall27%−0.01

Not very nice

I do have one complaint

Value For Money20%+0.58

Varied price

Love

Alcohol Flavor25%+1.75

Great gin

isnt overpowered by the alcohol

Nice Gin option

Taste-Overall24%+1.57

Very tasty and very strong ha ha

Great taste

the marmalade taste is very good

Value For Money11%+0.58

good value for the price

Great value for money

offers excellent value for money

Quality-Overall10%−0.01

Its well made

Good quality gin

Good quality and price

Flavor8%+0.20

Great flavour

very good fresh lemon flavour

Great citrus flavour

FAQ

Common Lemon Gin questions

Answered from the same tracked data.