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lemon gin

Skip it

A concentrated shelf (top 5 take 86% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 40Conversion 85Competition 12Returns 99Price range 46Avg price 76Brand share 21Review moat 38Quality gap 24

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Conversion

Great9.5%

search→purchase rate — share of searches ending in a sale

Avg price

Great£15.57

avg listing price — sweet spot $15–$100

Price range

Okay£9.21–£19.86

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+12.4%

90-day search growth — must beat 0% to launch

Review moat

Okay2,687.5

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Brand share

Bad92%

top-5 brand share — brand-locked demand

Market size

Bad£57K

£57K/yr · 39K searches

Competition

Bad86%

top-5 click share — a locked-up shelf

According to Flapen's Amazon United Kingdom niche tracking, lemon gin is a £57K/yr Amazon United Kingdom market (39K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

lemon gin market data

Units sold / yr
3K–4K
avg 250–500/product
Revenue / yr
£47K–£62K
units × avg price
Conversion rate
9.5%
Avg BSR
#295
Page quality
0%
Prime
90%
Sponsored
30%
Out of stock
8.3%
Avg brand age
82 months
Avg seller age
189 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 rising

Sellers

50

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

5%

  • Gordon's43%
  • Bombay Sapphire23%
  • Malfy15%
  • Sipsmith7%
  • Mrs Cuthbert's3%
  • Aber Falls3%
  • Open — no brand owns it (2 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +12.4% search growth over the last 90 days.
2K2KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.5×

Top lemon gin products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£6K20%£11K30%£17K40%£23K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about lemon gin

What buyers praise and complain about, mined from review topics.

What buyers love

Alcohol Flavor25%

“Great gin”

Taste-Overall24%

“Very tasty and very strong ha ha”

Value For Money11%

“good value for the price”

Quality-Overall10%

“Its well made”

Flavor8%

“Great flavour”

Sweetness6%

“This lemon meringue is very sweet”

Gifting Purpose5%

“Was given as a gift told it was brilliant”

Advertised Vs Actual Product4%

“was exactly as described”

Freshness3%

“So refreshing”

Bitter2%

“Try this with bitter lemon mixer, gorgeous”

What buyers complain about

Sweetness30%

“Subtle hint of lemon not sweet as tootle may suggest”

Quality-Overall27%

“Not very nice”

Value For Money20%

“Varied price”

Common questions

Is lemon gin profitable to sell on Amazon United Kingdom?
The niche generates £57K/yr across 10 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +12.4%. Flapen's verdict: Skip it (41/100).
How competitive is the lemon gin niche?
8 brands and 50 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in lemon gin?
Top complaints mined from reviews: Sweetness, Quality-Overall, Value For Money. The return rate is 0.3%.
When does demand for lemon gin peak?
Demand peaks in Nov–Dec; the busiest month runs 3.5× the quietest.
What does it cost to enter the lemon gin niche?
Listings span £9.21–£19.86; the average listing price is £15.57 (sweet spot $15–$100). The average incumbent carries 2,688 reviews — the moat a new listing must climb.