Lemon Balm
Lemon Balm shows low returns (0.1%), but soft demand (-35.2% this quarter) keeps it on the watch list.
Flapen Score
Is Lemon Balm profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Lemon Balm is a £41K/yr Amazon United Kingdom market (82K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Apr–Aug. Verdict: Worth a look — 52/100.
Lemon Balm: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -35.2% over the last 90 days and 5.1% of searches end in a purchase.
£41K
revenue / yr
Who owns the niche?
The top 5 brands hold 58% of demand, so 42% of the market is open.
42%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 29 products
Top Lemon Balm products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Lemon Balm (Melissa officinalis) Leaves Alcohol-Free Mother Tincture Naturalma - Liquid Extract Drops 120 ml - Food Supplement - Vegan
- Price
- £12.78
- Rating
- 4.4/5
- Reviews
- 1,641
- Age
- 6y ago
Lemon Balm Extract 7500mg - Standardised 30mg Rosmarinic Acid Supplement - 90 Vegan Capsules (3 Months Supply) - Resealable and Recyclable Pouch by Alpha01
- Price
- £7.38
- Rating
- 4.3/5
- Reviews
- 106
- Age
- 2y ago
Lemon Balm Drops - 120 Servings Herbal Supplements with Natural Lemon Balm Leaf Extract for Relaxation Supports Healthy Sleep Health & Personal Care Drops Non-GMO Alcohol-Free - 2 Fl.oz
- Price
- £10.46
- Rating
- 3.9/5
- Reviews
- 44
- Age
- 1y ago
ORIGEENS ORGANIC LEMON BALM TEA BIO 100gr | Herbal tea for Digestion and Relaxation | Organic Melissa leaves - Lemon Balm tea loose
- Price
- £8.96
- Rating
- 4.6/5
- Reviews
- 813
- Age
- 3y ago
Organic Lemon Balm Extract 4800mg - 8mg Rosmarinic Acid from High Strength 6:1 Extract - 90 Vegan Capsules - Resealable and Recyclable Pouch by Alpha01
- Price
- £8.31
- Rating
- 4.3/5
- Reviews
- 106
- Age
- 2y ago
Trending
90-day click momentum
L-Theanine Green Tea Extract with Added Lemon Balm Extract and Chelated Magnesium Glycinate - Derived from Green Tea Leaves - Sleep & Relaxation Support - Mental Clarity
- Price
- £5.53
- Rating
- 4.0/5
- Reviews
- 46
- Age
- 5mo ago
APSOGO Organic Greek Lemon Balm Tea 100g - Melissa officinalis Loose Herbal Tea - Relaxing Caffeine-Free Infusion - Eco Pouch - Grown in Greece
- Price
- £9.94
- Rating
- 4.1/5
- Reviews
- 85
- Age
- 1y ago
Alpi Nature Organic Lemon Balm Tea 250g 8.8 oz Dried and Cut Lemon Balm Leaves for Melissa Tea
- Price
- £11.63
- Rating
- 4.6/5
- Reviews
- 173
- Age
- 4y ago
Lemon Balm (Melissa officinalis) Leaves Alcohol-Free Mother Tincture Naturalma - Liquid Extract Drops 60 ml - Food Supplement - Vegan
- Price
- £7.49
- Rating
- 4.4/5
- Reviews
- 1,641
- Age
- 6y ago
Lemon Balm Dried Cut Leaves | Melissa Premium Quality by Spice Planet Free UK P&P 25g-1.9kg (50 Grams)
- Price
- £3.99
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 1y ago
Newest
by launch dateL-Theanine Green Tea Extract with Added Lemon Balm Extract and Chelated Magnesium Glycinate - Derived from Green Tea Leaves - Sleep & Relaxation Support - Mental Clarity
- Price
- £5.53
- Rating
- 4.0/5
- Reviews
- 46
- Age
- 5mo ago
Lemon Balm Drops Herbal Supplements with Natural Lemon Balm Leaf Extract for Relaxation Supports Healthy Sleep Health & Personal Care Drops - Vegan
- Price
- £8.72
- Rating
- 4.1/5
- Reviews
- 17
- Age
- 1y ago
APSOGO Organic Greek Lemon Balm Tea 100g - Melissa officinalis Loose Herbal Tea - Relaxing Caffeine-Free Infusion - Eco Pouch - Grown in Greece
- Price
- £9.94
- Rating
- 4.1/5
- Reviews
- 85
- Age
- 1y ago
Lemon Balm Drops - 120 Servings Herbal Supplements with Natural Lemon Balm Leaf Extract for Relaxation Supports Healthy Sleep Health & Personal Care Drops Non-GMO Alcohol-Free - 2 Fl.oz
- Price
- £10.46
- Rating
- 3.9/5
- Reviews
- 44
- Age
- 1y ago
Lowhill Valley Lemon Balm Leaf - Melissa officinalis for Natural Calmness Handpicked No Additives or Preservatives Organically Grown 100% Pure Herb 30g
- Price
- £5.76
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.
Brands
24 rising
Sellers
38
Top-5 brand share
58%
Top 20: 97%
Top-5 click share
48%
Top 20: 91%
Open market
36%
- ALPHA0118%
- Naturalma15%
- Vimergy9%
- jollifish8%
- Origeens8%
- Dary Natury6%
Lemon Balm demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, Aug · busiest ÷ quietest = 1.6×
What reviews say buyers love and hate about Lemon Balm
What buyers mention most, as a share of all reviews.
What buyers love
73% of reviews“Great balanced blend”
“Helps with sleeping”
“Good taste”
“good value”
“It smells beautiful”
What buyers complain about
67% of reviews“Bad taste”
“The capsules are quite large”
“I did not respond well to this sleep aid”
“No good value”
“Misleading”
Lemon Balm return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
50%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Lemon Balm questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
