Lebkuchen
FailShoppers spend an estimated $8K a year here, so Lebkuchen is a Fail.
- Flapen Score
- 38 / 100Ranks 2,496 of 2,976 Grocery niches · −8 vs the category median of 4638
- Market size
- £8K/yr49K searches / yr
- 90-day growth
- -47.0%search demand this quarter
- Competition
- 56%top-5 click share · 14 brands · 55 sellers
Flapen Score
Lebkuchen against its category
The dotted line is the Grocery average. Past it, Lebkuchen is stronger. Inside it, weaker.
Market
The Lebkuchen market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Lebkuchen 49K times last year and spent an estimated £8K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 1.8% of those searches ended in a purchase.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -47.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £8K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- -47.0%
- Conversion, latest week
- 1.8%
- Market size, estimated
- £8Ka year
- Peak month
- December31.7× the quietest month
- Top search term
- lebkuchen29K searches a year
02 · Price
A sale here is worth £9.21.
Listings sell for £9.21 on average, from £2.23 to £20.81. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £9.21 that is £0 to £921 a year per listing.
- Average price
- £9.21under the $15 to $100 sweet spot
- Price range
- £2.23–£20.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£921
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
44% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 73.2% of listings are out of stock. The average listing ranks #749 within Bakery. It carries 358 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 44%
- Prime listings
- 78%
- Out of stock, average day
- 73.2%
- Average rank
- #749in Bakery
- Average rating
- 4.39 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 358per listing
- Listings tracked
- 18
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 59 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 59 months
Products
Top Lebkuchen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Dark Chocolate Lebkuchen Rounds Cookies 200g - Pack of 2
- Price
- £9.76
- Rating
- 4.7/5
- Reviews
- 49
- Age
- 5y ago

WICKLEIN Mini Elison Lebkuchen with Plenty of Dark Chocolate Pack of 1 150 g
- Price
- £11.75
- Rating
- 4.6/5
- Reviews
- 65
- Age
- 8y ago

Fakhri Milk Chocolate Lebkuchen Hearts 200g | Traditional German Gingerbread Cookies | Chocolate Coated Festive Treats | UK Packed
- Price
- £9.09
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

Piacelli Amaretti Biscuits - Pack of 2 (2x200g)
- Price
- £6.39
- Rating
- 4.7/5
- Reviews
- 289
- Age
- 5y ago

Wicklein Meistersinger Pepper Nuts Dark Chocolate Glazed 300 g
- Price
- £4.56
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 10mo ago
Trending
estimated 90-day click momentum
Wicklein Meistersinger Pepper Nuts Dark Chocolate Glazed 300 g
- Price
- £4.56
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 10mo ago

Buiteman Gouda Biscuit 75g
- Price
- £2.23
- Rating
- 4.4/5
- Reviews
- 40
- Age
- 1y ago

Annas Swedish Original Ginger Thins Pack of 5 150g Each | Swedens Most Loved Pepperakka | Traditional Cookies | Since 192
- Price
- £13.29
- Rating
- 4.8/5
- Reviews
- 75
- Age
- 5y ago

All Butter Traditional Caramelised Cinnamon Sugar Palmiers Crisp Puff Pastry Glazed Heart Shapes Snack 100g (2 Pack) By Oerich Gift
- Price
- £10.13
- Rating
- 4.6/5
- Reviews
- 6
- Age
- 1y ago

Matilde Italian Biscuit Verona Assortment Tin 907g Creme Pastries Biscuits Gift Tin Set for Christmas New Year Parties - Cookies Made with Milk Chocolate Coffee
- Price
- £18.76
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Newest
by launch date
Fakhri Milk Chocolate Lebkuchen Hearts 200g | Traditional German Gingerbread Cookies | Chocolate Coated Festive Treats | UK Packed
- Price
- £9.09
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 9mo ago

Biscuits Gift Set Bundle Contains 25 Packets of Individually Wrapped Biscuits Multipacks. Biscuit Hamper Includes an Assorted Treats Selection for Sharing Gifting & Celebrations
- Price
- £20.81
- Rating
- 4.5/5
- Reviews
- 40
- Age
- 10mo ago

Wicklein Meistersinger Pepper Nuts Dark Chocolate Glazed 300 g
- Price
- £4.56
- Rating
- 3.0/5
- Reviews
- 2
- Age
- 10mo ago

All Butter Traditional Caramelised Cinnamon Sugar Palmiers Crisp Puff Pastry Glazed Heart Shapes Snack 100g (2 Pack) By Oerich Gift
- Price
- £10.13
- Rating
- 4.6/5
- Reviews
- 6
- Age
- 1y ago

Matilde Italian Biscuit Verona Assortment Tin 907g Creme Pastries Biscuits Gift Tin Set for Christmas New Year Parties - Cookies Made with Milk Chocolate Coffee
- Price
- £18.76
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
55
Est. top-5 brand share
74%
Top 20: 98%
Est. top-5 click share
56%
Top 20: 100%
Open market
22%
- CG COMFORTABLE GOODS25%
- Lambertz18%
- Wicklein16%
- Generic8%
- Piacelli8%
- PVL Trade4%
Demand
Lebkuchen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 31.7×
Search terms
Top Lebkuchen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- lebkuchen29K/yr
- german biscuits7K/yr
- pfeffernusse3K/yr
- lebkuchen biscuits7K/yr
- lebkuchen hearts4K/yr
Reviews and returns
What reviews say buyers love and hate about Lebkuchen
We read the reviews and the return reasons for every product selling here.
“Broken buiscuits”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Lebkuchen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









