Laundry Perfume

Shoppers searched for this 303K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £246K a year.

Searches, last 12 months

303K

Growth, 90 days vs prior 90

-7.6%

Conversion, latest week

5.6%

Market size, estimated

£246Ka year

Peak month

November2.7× the quietest month

Top search term

kifra laundry perfume98K searches a year

Listings sell for £14.53 on average, from £2.22 to £28.54. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £14.53 that is £7K to £11K a year per listing.

Average price

£14.53under the $15 to $100 sweet spot

Price range

£2.22–£28.54

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£7K–£11K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

33% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 19.6% of listings are out of stock. The average listing ranks #185 within Laundry. It carries 1,526 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

33%

Prime listings

81%

Out of stock, average day

19.6%

Average rank

#185in Laundry

Average rating

4.46 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,526per listing

Listings tracked

36

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months