How competitive is the Lactose Free Chocolate niche on Amazon United Kingdom?

20 brands and 50 sellers compete in Lactose Free Chocolate on Amazon United Kingdom. The top 5 Lactose Free Chocolate products take 34% of clicks and its top 5 brands hold 89% of demand.

What does it cost to enter the Lactose Free Chocolate niche?

Lactose Free Chocolate sells for £2.45 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.80–£14.99. The average incumbent carries 348 reviews — the moat a new listing must climb.

Lactose Free Chocolate

Lactose Free Chocolate shows low returns (0.0%), but prices mostly outside the sweet spot ($0.80–$14.99) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Lactose Free Chocolate profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Lactose Free Chocolate is a £118K/yr Amazon United Kingdom market (297K searches/yr). The top 5 brands hold 89% of demand. Verdict: Worth a look — 50/100.

Lactose Free Chocolate: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -5.5% over the last 90 days and 16.3% of searches end in a purchase.

£118K

revenue / yr

Units sold / yr80K

Search volume / yr-5.5%297K

Conversion rate16.3%

Avg price£2.45

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers20 · 50

Top-5 product click share34%

Open market11%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 49 products

Top Lactose Free Chocolate products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Alpro Greek Style Plain Plant-Based & Soya Yoghurt Alternative Vegan & Dairy Free 400g

Price: £2.04
Rating: 4.6/5
Reviews: 680
Age: 7y ago

The Coconut Collab Natural Yoghurt Thick & Creamy No Added Sugar Live Cultures Vegan Plant-Based Dairy-Free 350g

Price: £2.56
Rating: 4.5/5
Reviews: 358
Age: 10y ago

The Coconut Collab Gut Health Yoghurt Light & Creamy No Added Sugar Billions of Live Cultures Vegan Plant-Based Dairy-Free 350g

Price: £2.29
Rating: 4.4/5
Reviews: 53
Age: 1y ago

Alpro Plain No Sugars Plant-Based & Soya Yoghurt Alternative Vegan & Dairy Free Big Pot 500g

Price: £2.05
Rating: 4.7/5
Reviews: 412
Age: 7y ago

Alpro No Bits Strawberry-Banana & Peach-Pear Plant-Based & Soya Yoghurt Alternative Vegan & Dairy Free 4 x 125g

Price: £2.25
Rating: 4.6/5
Reviews: 645
Age: 10y ago

Newest

by launch date

The Coconut Collab Natural Yoghurt Thick & Creamy No Added Sugar Live Cultures Vegan Plant-Based Dairy-Free 750g

Price: £4.19
Rating: 5.0/5
Reviews: 2
Age: 9mo ago

Alpro Kids Plant Based Yoghurt Strawberry 4 x 115g

Price: £1.86
Rating: 4.6/5
Reviews: 24
Age: 10mo ago

Alpro Kids Plant Based Yoghurt Vanilla 4 x 115g

Price: £1.86
Rating: 5.0/5
Reviews: 3
Age: 10mo ago

The Coconut Collab Gut Health Yoghurt Light & Creamy No Added Sugar Billions of Live Cultures Vegan Plant-Based Dairy-Free 350g

Price: £2.29
Rating: 4.4/5
Reviews: 53
Age: 1y ago

Arla LactoFree Natural Yogurt 400g

Price: £1.50
Rating: 4.7/5
Reviews: 51
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (34% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

34%

Top 20: 76%

Open market

10%

Alpro58%
The Coconut Collaborative17%
Arla Lactofree5%
GALAXY5%
Arla4%
Petits Filous1%
Open — no brand owns it (14 brands, 10%)

Lactose Free Chocolate demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume297KCVR16.3%Products49Brands20Top 5 Brands89%OOS Rate4.1%Rating4.5★Reviews348Avg BSR#151

Top Lactose Free Chocolate search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

dairy free112K/yr -14.3%3.6% conv.
alpro yoghurt45K/yr +11.5%24.9% conv.
coconut yoghurt30K/yr +22.6%20.8% conv.
dairy free yoghurt20K/yr -11.7%13.1% conv.
vegan yoghurt13K/yr +4.8%20.1% conv.
lactose free yoghurt8K/yr +72.6%14.7% conv.
lactose free yogurt8K/yr -12.2%13.2% conv.
vegan yogurt6K/yr -4.3%14.6% conv.
dairy free yogurt5K/yr -12.9%11.6% conv.
coconut yogurt9K/yr -52.4%11.8% conv.

What reviews say buyers love and hate about Lactose Free Chocolate

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Taste-Overall39%

“Delicious chocolate”

Vegan/Organic16%

“Vegan approved”

Nutritional Content5%

“Love these protein yoghurts”

Value For Money5%

“Price is great”

Quality-Overall5%

“Chocolate good quality”

What buyers complain about

73% of reviews

Taste-Overall36%

“Peculiar taste”

Sweetness7%

“Far too sweet”

Size-Overall5%

“Packaging too big”

Flavor5%

“the flavour is just not there”

Artificial Sweeteners4%

“they taste artificial”

Common Lactose Free Chocolate questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Lactose Free Chocolate 50/100 on Amazon United Kingdom — Worth a look. The niche generates £118K/yr across 49 tracked products. 3 of 6 products launched in the last 360 days are still selling. Search demand moved -5.5% over the last 90 days.

Lactose Free Chocolate buyers on Amazon United Kingdom complain most about Taste-Overall, Sweetness, Size-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.