Kraken Black Cherry

Shoppers searched for this 674K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved +42.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.1M a year.

Searches, last 12 months

674K

Growth, 90 days vs prior 90

+42.4%

Conversion, latest week

6.8%

Market size, estimated

£1.1Ma year

Peak month

December16.0× the quietest month

Top search term

kraken rum351K searches a year

Listings sell for £24.22 on average, from £15.17 to £39.62. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At £24.22 that is £73K to £97K a year per listing.

Average price

£24.22inside the $15 to $100 sweet spot

Price range

£15.17–£39.62

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

3,000–4,000

Revenue per listing a year

£73K–£97K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

42% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #72 within Beer, Wine & Spirits. It carries 5,166 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

42%

Prime listings

83%

Out of stock, average day

2.4%

Average rank

#72in Beer, Wine & Spirits

Average rating

4.31 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,166per listing

Listings tracked

12

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

69 months