Kinder Bueno
FailThe top 5 brands take 100% of clicks, so Kinder Bueno is a Fail.
- Flapen Score
- 39 / 100Ranks 2,381 of 2,976 Grocery niches · −7 vs the category median of 4639
- Market size
- £261K/yr342K searches / yr
- 90-day growth
- -18.1%search demand this quarter
- Competition
- 78%top-5 click share · 4 brands · 74 sellers
Flapen Score
Kinder Bueno against its category
The dotted line is the Grocery average. Past it, Kinder Bueno is stronger. Inside it, weaker.
Market
The Kinder Bueno market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Kinder Bueno 342K times last year and spent an estimated £261K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
7.0% of searches ended in a purchase last week.
Shoppers searched for this 342K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £261K a year.
- Searches, last 12 months
- 342K
- Growth, 90 days vs prior 90
- -18.1%
- Conversion, latest week
- 7.0%
- Market size, estimated
- £261Ka year
- Peak month
- December4.9× the quietest month
- Top search term
- kinder bueno262K searches a year
02 · Price
A sale here is worth £10.83.
Listings sell for £10.83 on average, from £1.77 to £23.22. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 2,000 to 2,500 of them. At £10.83 that is £22K to £27K a year per listing.
- Average price
- £10.83under the $15 to $100 sweet spot
- Price range
- £1.77–£23.22
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £22K–£27K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
17% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #199 within Chocolate Candy. It carries 1,219 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 17%
- Prime listings
- 75%
- Out of stock, average day
- 2.4%
- Average rank
- #199in Chocolate Candy
- Average rating
- 4.60 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,219per listing
- Listings tracked
- 12
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Kinder Bueno products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Kinder Bueno Classic Chocolate Snack 6 bars
- Price
- £1.77
- Rating
- 4.7/5
- Reviews
- 451
- Age
- 1y ago

Kinder Bueno White Chocolate Bars Pack of 3 x 2 (6 Bars)
- Price
- £1.80
- Rating
- 4.7/5
- Reviews
- 268
- Age
- 1y ago

Kinder Bueno Classic Chocolate Bars Pack of 10
- Price
- £2.75
- Rating
- 4.7/5
- Reviews
- 73
- Age
- 1y ago

Kinder Bueno x 30 1290g
- Price
- £23.22
- Rating
- 4.4/5
- Reviews
- 656
- Age
- 15y ago

Kinder Bueno White Chocolate Bars Pack of 5 x 2 (10 bars)
- Price
- £2.47
- Rating
- 4.9/5
- Reviews
- 60
- Age
- 1y ago
Trending
90-day click momentum
Kinder Bueno Milk Chocolate and Hazelnut Cream 2 Individually Wrapped Chocolate Bars Per Pack 1.5 oz each 30 Pack
- Price
- £22.83
- Rating
- 4.8/5
- Reviews
- 7,419
- Age
- 2y ago

Kinder Bueno Dark Chocolate Bars Pack of 3 x 2 (6 Bars)
- Price
- £1.97
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 5mo ago

Kinder Bueno Classic Chocolate Snack 6 bars
- Price
- £1.77
- Rating
- 4.7/5
- Reviews
- 451
- Age
- 1y ago

Kinder Bueno White Chocolate Bars Pack of 5 x 2 (10 bars)
- Price
- £2.47
- Rating
- 4.9/5
- Reviews
- 60
- Age
- 1y ago

Kinder Bueno x 30 1290g
- Price
- £23.22
- Rating
- 4.4/5
- Reviews
- 656
- Age
- 15y ago
Newest
by launch date
Kinder Bueno Dark Chocolate Bars Pack of 3 x 2 (6 Bars)
- Price
- £1.97
- Rating
- 4.3/5
- Reviews
- 20
- Age
- 5mo ago

Kinder Bueno Classic Chocolate Snack 6 bars
- Price
- £1.77
- Rating
- 4.7/5
- Reviews
- 451
- Age
- 1y ago

Kinder Bueno White Chocolate Bars Pack of 3 x 2 (6 Bars)
- Price
- £1.80
- Rating
- 4.7/5
- Reviews
- 268
- Age
- 1y ago

Kinder Bueno Classic Chocolate Bars Pack of 10
- Price
- £2.75
- Rating
- 4.7/5
- Reviews
- 73
- Age
- 1y ago

Kinder Bueno White Chocolate Bars Pack of 5 x 2 (10 bars)
- Price
- £2.47
- Rating
- 4.9/5
- Reviews
- 60
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 78% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
74
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
78%
Top 20: 100%
Open market
0%
- Kinder81%
- The Postal Chocolatier9%
- Ferrero8%
- Kinder Bueno2%
Demand
Kinder Bueno search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 4.9×
Search terms
Top Kinder Bueno search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- kinder bueno262K/yr
- bueno62K/yr
- bueno chocolate15K/yr
- buenos4K/yr
Reviews and returns
What reviews say buyers love and hate about Kinder Bueno
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Arrived crushed
It arrived completely melted
had been melted at some point
Poor value for money
not great value for money in my humble opinion
product is very poor value
Very small
The bars are very small mini bars
The actual box is pretty small
Didn't last long
they didnt last long in my house
Total seizz
Love
Good snack but
My favourite chocolate, so delicious
Very tasty
Ideal gift
Perfect gift
Excellent gifting present
Great value
Worth the money
Good price
The chocolate quality is excellent
Good quality
quality at a reasonable price
fluffy sweet treat
Chocolate
A dreamy sweet treat
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Kinder Bueno questions
Answered from the same tracked data.









