Kimchi
Kimchi shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Kimchi profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Kimchi is a £266K/yr Amazon United Kingdom market (326K searches/yr). The top 5 brands hold 71% of demand. Demand peaks in Jan. Verdict: Worth a look — 58/100.
Kimchi: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -20.8% over the last 90 days and 7.8% of searches end in a purchase.
£266K
revenue / yr
Who owns the niche?
The top 5 brands hold 71% of demand, so 29% of the market is open.
29%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 25 products
Top Kimchi products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Naturally Fermented Kimchi Sliced Korean Napa Cabbage. GutHealthy & Delicious Korean-Style Gluten-Free | 1.5kg (1.5kg Pack of 1)
- Price
- £15.77
- Rating
- 4.7/5
- Reviews
- 33
- Age
- 9mo ago

Yutaka Traditional Korean Kimchi 200g (Pack of 6) | Authentic Fermented Napa Cabbage | Spicy Tangy & Umami-Rich | Ready to Eat Side Dish Stir-Fries & Noodle Bowls | Vegan & Gluten-Free
- Price
- £13.87
- Rating
- 4.4/5
- Reviews
- 103
- Age
- 1y ago

Korean Kimchi 360g
- Price
- £6.51
- Rating
- 4.0/5
- Reviews
- 592
- Age
- 12y ago

Mrs Elswood Classic Kimchi 6 x 300G
- Price
- £19.85
- Rating
- 4.5/5
- Reviews
- 2,848
- Age
- 10mo ago

Sun Hee Natural Kimchi 190 grams (Pack of 1) | 212 ML
- Price
- £1.82
- Rating
- 3.8/5
- Reviews
- 190
- Age
- 1y ago
Trending
90-day click momentum
Shelf Stable Kimchi (1 pack 8 ea)
- Price
- £1.14
- Rating
- 4.0/5
- Reviews
- 1,068
- Age
- 6y ago

Naturally Fermented Kimchi PreSliced Napa Cabbage from Korea GutHealthy & Korean-Style Gluten-Free (1.5kg Pack of 2)
- Price
- £25.17
- Rating
- 3.8/5
- Reviews
- 11
- Age
- 1y ago

CJ Bibigo Room Temperature Korean Sliced Kimchi 150g (Pack of 3) | Authentic Traditional Kimchi | Sweet & Flavourful | Perfect for Korean Dishes
- Price
- £12.56
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 1y ago

Kimchi One Capsule Kimchi Powder Capsules Probiotics Enzymes & Antioxidant Supplement Premium Gut Health Superfood for Overall Well Being Overall Well Being Gut Health-Reduce Aging 90 Capsules
- Price
- £20.46
- Rating
- 3.8/5
- Reviews
- 18
- Age
- 7mo ago

Naturally Fermented Kimchi Sliced Korean Napa Cabbage. GutHealthy & Delicious Korean-Style Vegan & Gluten-Free | 1.5kg (150g Pack of 5)
- Price
- £10.53
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 9mo ago
Newest
by launch date
Kimchi One Capsule Kimchi Powder Capsules Probiotics Enzymes & Antioxidant Supplement Premium Gut Health Superfood for Overall Well Being Overall Well Being Gut Health-Reduce Aging 90 Capsules
- Price
- £20.46
- Rating
- 3.8/5
- Reviews
- 18
- Age
- 7mo ago

Naturally Fermented Kimchi Sliced Korean Napa Cabbage. GutHealthy & Delicious Korean-Style Gluten-Free | 1.5kg (1.5kg Pack of 1)
- Price
- £15.77
- Rating
- 4.7/5
- Reviews
- 33
- Age
- 9mo ago

Naturally Fermented Kimchi Sliced Korean Napa Cabbage. GutHealthy & Delicious Korean-Style Gluten-Free | 1.5kg (1.5kg Pack of 2)
- Price
- £24.14
- Rating
- 4.6/5
- Reviews
- 15
- Age
- 9mo ago

Naturally Fermented Kimchi Sliced Korean Napa Cabbage. GutHealthy & Delicious Korean-Style Vegan & Gluten-Free | 1.5kg (150g Pack of 5)
- Price
- £10.53
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 9mo ago

Mrs Elswood Classic Kimchi 6 x 300G
- Price
- £19.85
- Rating
- 4.5/5
- Reviews
- 2,848
- Age
- 10mo ago
Competition: brands, sellers & click share
The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.
Brands
18 falling
Sellers
33
Top-5 brand share
71%
Top 20: 100%
Top-5 click share
53%
Top 20: 94%
Open market
23%
- Yutaka23%
- mahnur22%
- Sun Hee10%
- Master Sauce10%
- Loving Foods6%
- Mrs Elswood6%
Kimchi demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan · busiest ÷ quietest = 1.7×
Top Kimchi search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- kimchi293K/yr
- jongga kimchi7K/yr
- korean kimchi7K/yr
- organic kimchi4K/yr
- vegan kimchi3K/yr
- vadasz kimchi3K/yr
- kimchi jongga3K/yr
- kinchi2K/yr
- kimchi organic4K/yr
What reviews say buyers love and hate about Kimchi
What buyers mention most, as a share of all reviews.
What buyers love
81% of reviews“I like this a lot, great taste and not too hot - very Goldilocks. just right”
“Great flavour”
“Excellent, consistent quality, as with all this companys products”
“Nice and crunchy”
“Very nice taste and spicy”
What buyers complain about
74% of reviews“taste is so artificial”
“spicy it's pretty mild”
“Really watery”
“Expensive”
“slimy, not crunchy”
Common Kimchi questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









