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Keto Bars

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Keto Bars is a Maybe.

Flapen Score
51
51 / 100
Top 27% of 2,976 Grocery niches · +5 vs the category median of 46
Market size
£167K/yr131K searches / yr
90-day growth
+9.6%search demand this quarter
Competition
63%top-5 click share · 4 brands · 13 sellers

Flapen Score

Keto Bars against its category

The dotted line is the Grocery average. Past it, Keto Bars is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Keto Bars market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Keto Bars 131K times last year and spent an estimated £167K. All 4 brands take every click. Demand peaks in Sep. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 7.5% of those searches ended in a purchase.

Shoppers searched for this 131K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.5% of those searches ended in a purchase. Searches in the last 90 days moved +9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £167K a year.

Searches, last 12 months
131K
Growth, 90 days vs prior 90
+9.6%
Conversion, latest week
7.5%
Market size, estimated
£167Ka year
Peak month
September2.1× the quietest month
Top search term
nicks protein bars21K searches a year

02 · Price

A sale here is worth £16.90.

Listings sell for £16.90 on average, from £7.71 to £24.53. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £16.90 that is £4K to £8K a year per listing.

Average price
£16.90inside the $15 to $100 sweet spot
Price range
£7.71–£24.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within Chocolate Candy. It carries 1,082 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
91%
Out of stock, average day
0.0%
Average rank
#54in Chocolate Candy
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,082per listing
Listings tracked
22

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top Keto Bars products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.

£0£17K£33K£50K£67K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

13

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

63%

Top 20: 99%

Open market

0%

  • N!CK'S93%
  • Keto Collective3%
  • fit bakes2%
  • Pulsin2%
  • Open — no brand owns it (0%)

Demand

Keto Bars search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.1×

Search terms

Top Keto Bars search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • nicks protein bars21K/yr
  • nicks27K/yr
  • nicks chocolate bars29K/yr
  • keto bars31K/yr
  • keto bar8K/yr
  • nicks protein wafer4K/yr
  • nicks bars3K/yr
  • keto bars low carb sugar free4K/yr
  • nicks chocolate3K/yr

Reviews and returns

What reviews say buyers love and hate about Keto Bars

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Taste-Overall”
16%of negative reviews mention “Taste-Overall”
0.1%of orders come back
“tastes odd”
A buyer, on “Taste-Overall”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Keto Bars questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data