kendal mint cakes
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.6%search→purchase rate — share of searches ending in a sale
Review moat
Good639.36avg incumbent reviews — the moat a new listing must climb
Price range
Good£2.69–£34.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good£12.82avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay£194K£194K/yr · 158K searches
Growth
Okay+2.1%90-day search growth — must beat 0% to launch
Competition
Bad76%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, kendal mint cakes is a £194K/yr Amazon United Kingdom market (158K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr. Verdict: Skip it — 45/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
kendal mint cakes market data
- Units sold / yr
- 15K–20K
- avg 1,500–2,000/product
- Revenue / yr
- £192K–£256K
- units × avg price
- Conversion rate
- 9.6%
- Avg BSR
- #50
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 36%
- Out of stock
- 1.3%
- Avg brand age
- 62 months
- Avg seller age
- 169 days
Competition & brand share
The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
20
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
76%
Top 20: 100%
Open market
0%
- Romney's50%
- Kendal Mint Co.42%
- VOOM Nutrition5%
- Romneys2%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +2.1% search growth over the last 90 days.Peak months: Apr · busiest ÷ quietest = 2.0×
Top kendal mint cakes search terms
- kendal mint cake103K/yr
- voom energy bar10K/yr
- kendal mint cakes4K/yr
- voom6K/yr
- kendal mint5K/yr
- kendal mint cake bars3K/yr
- kmc5K/yr
- mint cake4K/yr
- kendall mint cake4K/yr
- romneys kendal mint cake4K/yr
Top kendal mint cakes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 14 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KMC Energy Bars Pocket-Sized Original Flavour Kendal Mint Cake Recharged Vegan Gluten Free with Essential Electrolytes & Vitamins 35g (Pack of 6)
Kendal Mint Co.£7.484.5★1,466 rev
Romneys Kendal Mint Cake 85 g (Pack of 8)
Romney's£8.674.8★982 rev
Romneys Kendal Mint Cake 170 g
Romney's£3.014.7★1,870 rev
Romneys Kendal Mint Cake 5.9 oz / 170g Pocket Tin - WHITE
Romney's£6.794.6★249 rev
Romneys Kendal Mint Cake 85g Bar x3
Romney's£5.784.7★82 rev
Newest
by launch date
KMC Energy Bars Pocket-sized Original Flavour Kendal Mint Cake Recharged Vegan Gluten Free with essential Electrolytes & Vitamins35g (6 Count (Pack of 1) Raspberry)
Kendal Mint Co.£7.4043 rev
KMC Energy Bars Pocket-sized Original Flavour Kendal Mint Cake Recharged Vegan Gluten Free with essential Electrolytes & Vitamins35g (6 Count (Pack of 1) Golden Brown)
Kendal Mint Co.£7.4432 rev
KMC Energy Bars Pocket-Sized Original Flavour Kendal Mint Cake Recharged Vegan Gluten Free with Essential Electrolytes & Vitamins 35g (Pack of 6)
Kendal Mint Co.£7.481,466 rev
KMC Energy Bars Pocket-sized Original Flavour Kendal Mint Cake Recharged Vegan Gluten Free with essential Electrolytes & Vitamins35g (30 Count (Pack of 1) Original)
Kendal Mint Co.£33.771,466 rev
VOOM Pocket Rocket Electro Energy Bar - 47g Lemon and Lime - Electrolyte Bar for Running Cycling Endurance Sports - Lightweight Snack - 120mg Electrolytes 45g Fast-acting Carbs - Gluten Free Vegan
VOOM Nutrition£33.9211 rev
Trending
90-day click momentumRomneys Kendal Mint Cake 170 g
Romney's£3.014.7★
KMC Energy Bars Pocket-sized Original Flavour Kendal Mint Cake Recharged Vegan Gluten Free with essential Electrolytes & Vitamins35g (6 Count (Pack of 1) Golden Brown)
Kendal Mint Co.£7.444.2★
KMC Energy Bars Pocket-sized Original Flavour Kendal Mint Cake Recharged Vegan Gluten Free with essential Electrolytes & Vitamins35g (30 Count (Pack of 1) Original)
Kendal Mint Co.£33.774.5★
VOOM Pocket Rocket Caffeine Kick Bars - 47g Berry Energy Bar for Cycling & Running Help Reduce Fatigue - Aid Focus - 175mg Caffeine 100mg Taurine 45g Carbs - Natural Ingredients - Gluten Free Vegan
VOOM Nutrition£34.323.8★
VOOM Pocket Rocket Electro Energy Bar - 47g Lemon and Lime - Electrolyte Bar for Running Cycling Endurance Sports - Lightweight Snack - 120mg Electrolytes 45g Fast-acting Carbs - Gluten Free Vegan
VOOM Nutrition£33.924.3★
What buyers say about kendal mint cakes
What buyers praise and complain about, mined from review topics.What buyers love
“Very tasty mint cake”
“Excellent quality mint cake”
“Excellent product”
“Great source of energy”
“Good flavour & energy”
“theyre competitively priced”
“Good gift”
“So much easier”
“does exactly what it say it will”
“Sweet, smooth and very moreish”
What buyers complain about
“A bit expensive”
“I loooove kendal mint cake so i thought id try the raspberry omg its bloody awful”
“Not your everyday sweet”
Common questions
- Is kendal mint cakes profitable to sell on Amazon United Kingdom?
- The niche generates £194K/yr across 14 tracked products. 90-day search growth is +2.1%. Flapen's verdict: Skip it (45/100).
- How competitive is the kendal mint cakes niche?
- 4 brands and 20 sellers compete. The top 5 products take 76% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in kendal mint cakes?
- Top complaints mined from reviews: Value For Money, Taste-Overall, Sweetness. The return rate is 0.0%.
- When does demand for kendal mint cakes peak?
- Demand peaks in Apr; the busiest month runs 2.0× the quietest.
- What does it cost to enter the kendal mint cakes niche?
- Listings span £2.69–£34.32; the average listing price is £12.82 (sweet spot $15–$100). The average incumbent carries 639 reviews — the moat a new listing must climb.