Kefir Grains

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £124K a year.

Searches, last 12 months

135K

Growth, 90 days vs prior 90

-25.5%

Conversion, latest week

9.4%

Market size, estimated

£124Ka year

Peak month

February1.8× the quietest month

Top search term

kefir grains105K searches a year

Listings sell for £9.82 on average, from £6.01 to £18.02. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At £9.82 that is £5K to £7K a year per listing.

Average price

£9.82under the $15 to $100 sweet spot

Price range

£6.01–£18.02

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

£5K–£7K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

67% of listings pay for placement with sponsored ads. 27% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #320 within Fresh & Chilled. It carries 707 reviews at 4.13 stars, so a new listing needs social proof before a better product.

Sponsored listings

67%

Prime listings

27%

Out of stock, average day

0.0%

Average rank

#320in Fresh & Chilled

Average rating

4.13 starsAmazon United Kingdom average 4.36 stars

Average reviews

707per listing

Listings tracked

15

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months