Skip to content

Kataifi Pastry

soft demand (-57.0% this quarter) — Kataifi Pastry doesn't clear our bar today.

Flapen Score

38
Skip it
Market size 38Growth 0Conversion 77Competition 14Returns 100Price range 39Avg price 22Brand share 24Review moat 71Quality gap 35
This niche Category average

Is Kataifi Pastry profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Kataifi Pastry is a £194K/yr Amazon United Kingdom market (332K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Feb–Mar–Apr. Verdict: Skip it — 38/100.

Kataifi Pastry: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -57.0% over the last 90 days and 7.4% of searches end in a purchase.

£194K

revenue / yr

Units sold / yr30K
Search volume / yr-57.0%332K
Conversion rate7.4%
Avg price£7.86

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers9 · 16
Top-5 product click share83%
Open market10%
Avg brand age26 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 11 products

Sponsored placement100%
New entrants (1y)1· 0 succeeded
Avg rating4.5★
Avg reviews648

Top Kataifi Pastry products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

£0£19K£39K£58K£78K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 flat

Sellers

16

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

6%

  • Eastanbul37%
  • Seba Garden33%
  • Mareluxe11%
  • Yörem5%
  • Toprak4%
  • Topline4%
  • Open — no brand owns it (3 brands, 6%)

Kataifi Pastry demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume332KCVR7.4%Products11Brands9Top 5 Brands90%OOS Rate12.3%Rating4.5★Reviews648Avg BSR#990
30K20KSpike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 4.9×

Top Kataifi Pastry search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • kunafa80K/yr
  • kataifi pastry46K/yr
  • kadayif48K/yr
  • kataifi33K/yr
  • dubai chocolate kit40K/yr
  • knafeh16K/yr
  • kanafeh19K/yr
  • kanafa7K/yr
  • kunafa pastry9K/yr
  • katafi5K/yr

What reviews say buyers love and hate about Kataifi Pastry

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews
Taste-Overall33%

Delicious in chocolate

Quality-Overall23%

Excellent product

Baking17%

Great for baking

Value For Money8%

Great value for money

Crispiness6%

The product was of good quality, very fresh and crispy

What buyers complain about

94% of reviews
Smell25%

Worst ever, smells awful

Value For Money19%

Too expensive

Taste-Overall19%

It tastes horrible

Color13%

The pastry was green gray

Advertised Vs Actual Product13%

Terrible description of a poor product

Common Kataifi Pastry questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Kataifi Pastry 38/100 on Amazon United Kingdom — Skip it. The niche generates £194K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -57.0% over the last 90 days.
Search demand for Kataifi Pastry on Amazon United Kingdom peaks in Feb–Mar–Apr, where the busiest month runs 4.9× the quietest.