How competitive is the Kashmiri Chilli Powder niche on Amazon United Kingdom?

8 brands and 34 sellers compete in Kashmiri Chilli Powder on Amazon United Kingdom. The top 5 Kashmiri Chilli Powder products take 80% of clicks and its top 5 brands hold 90% of demand.

What do buyers complain about in Kashmiri Chilli Powder?

Kashmiri Chilli Powder buyers on Amazon United Kingdom complain most about Flavor, Spiciness, Taste-Overall, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Kashmiri Chilli Powder niche?

Kashmiri Chilli Powder sells for £6.51 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.90–£11.74. The average incumbent carries 1,224 reviews — the moat a new listing must climb.

Kashmiri Chilli Powder

prices mostly outside the sweet spot ($2.90–$11.74) — Kashmiri Chilli Powder doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Kashmiri Chilli Powder profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Kashmiri Chilli Powder is a £132K/yr Amazon United Kingdom market (111K searches/yr). The top 5 brands hold 90% of demand. Verdict: Skip it — 38/100.

Kashmiri Chilli Powder: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -24.9% over the last 90 days and 18.2% of searches end in a purchase.

£132K

revenue / yr

Units sold / yr25K

Search volume / yr-24.9%111K

Conversion rate18.2%

Avg price£6.51

Who owns the niche?

The top 5 brands hold 90% of demand, so 10% of the market is open.

10%

open market share

Brands · sellers8 · 34

Top-5 product click share80%

Open market10%

Avg brand age71 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 11 products

Top Kashmiri Chilli Powder products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Old India Kashmiri Chilli Powder 100gm

Price: £2.90
Rating: 4.6/5
Reviews: 677
Age: 6y ago

Kashmiri Chilli Powder - 100g Bag - TRS Brand

Price: £3.92
Rating: 4.7/5
Reviews: 135
Age: 1y ago

Kashmiri Chilli Powder (100g/3.52oz) | Red Chilli Powder |Vegan and Gluten Free | 100% Natural | Authentic | No Additives | kashmiri Red Chili Powder for Cooking in Resealable Zip Lock Pouch

Price: £4.32
Rating: 4.6/5
Reviews: 366
Age: 4y ago

Mothers SpiceX Kashmiri Red Chilli Powder | Mild Heat & Vibrant Color | 100% Pure & Natural | No Additives | Available in 50g 100g 200g 425g (50g)

Price: £5.96
Rating: 4.5/5
Reviews: 103
Age: 1y ago

Natco Chilli Powder Kashmiri 400g

Price: £5.37
Rating: 4.7/5
Reviews: 252
Age: 11y ago

Newest

by launch date

Kashmiri Chilli Powder - 100g Bag - TRS Brand

Price: £3.92
Rating: 4.7/5
Reviews: 135
Age: 1y ago

Mothers SpiceX Kashmiri Red Chilli Powder | Mild Heat & Vibrant Color | 100% Pure & Natural | No Additives | Available in 50g 100g 200g 425g (50g)

Price: £5.96
Rating: 4.5/5
Reviews: 103
Age: 1y ago

Angus & Oink | Superior Single Species Kashmiri Chilli Powder | For Authentic Rogan Josh & Tikka Masala | Vibrant Red Color Mild Heat | Perfect for Curries & Tomato-Based Dishes | 1 x 160G

Price: £8.88
Rating: 4.5/5
Reviews: 185
Age: 2y ago

Kashmiri Chilli Powder I Red Chilli Powder I Premium Quality I 400G | Kashmiri Red Chili Powder for Cooking in Resealable Zip Lock Pouch

Price: £8.08
Rating: 4.6/5
Reviews: 56
Age: 2y ago

Kashmiri Chilli Powder (100g/3.52oz) | Red Chilli Powder |Vegan and Gluten Free | 100% Natural | Authentic | No Additives | kashmiri Red Chili Powder for Cooking in Resealable Zip Lock Pouch

Price: £4.32
Rating: 4.6/5
Reviews: 366
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

Old India37%
TRS25%
The Worldwide Mint14%
Mother's SpiceX7%
Natco6%
BanyanTree Foods5%
Open — no brand owns it (2 brands, 6%)

Kashmiri Chilli Powder demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume111KCVR18.2%Products11Brands8Top 5 Brands90%OOS Rate2.9%Rating4.6★Reviews1,224Avg BSR#18

No pronounced peak months · busiest ÷ quietest = 1.5×

Top Kashmiri Chilli Powder search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

kashmiri chilli powder82K/yr -18.6%17.2% conv.
kashmiri red chilli powder20K/yr -45.1%16.1% conv.
kashmiri chilli4K/yr -24.4%5.4% conv.
kashmiri2K/yr -15.8%5.1% conv.
kashmiri chili powder3K/yr -55.1%15.2% conv.

What reviews say buyers love and hate about Kashmiri Chilli Powder

What buyers mention most, as a share of all reviews.

What buyers love

98% of reviews

Quality-Overall32%

“Quality is fine”

Flavor17%

“with a very nice paprika like flavour”

Spiciness15%

“Always loved this chilli”

Value For Money10%

“Good value for money”

Color5%

“Nice colour, not actually cooked with it yet”

What buyers complain about

77% of reviews

Flavor25%

“almost no flavour at all”

Spiciness25%

“Not really hot”

Taste-Overall8%

“taste just not right for me”

Allergies8%

“ALLERGENS NOT DISCLOSED”

Ingredients-Overall8%

“Description/images state nothing about any gluten containing ingredients”

Common Kashmiri Chilli Powder questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Kashmiri Chilli Powder 38/100 on Amazon United Kingdom — Skip it. The niche generates £132K/yr across 11 tracked products. Search demand moved -24.9% over the last 90 days.