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Just Brazils

Fail

Shoppers spend only $41K a year here, so Just Brazils is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£41K/yr103K searches / yr
90-day growth
-29.8%search demand this quarter
Competition
53%top-5 click share · 13 brands · 26 sellers

Flapen Score

Just Brazils against its category

The dotted line is the Grocery average. Past it, Just Brazils is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Just Brazils market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Just Brazils 103K times last year and spent an estimated £41K. The top 5 brands take 65% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -29.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
-29.8%
Conversion, latest week
2.9%
Market size, estimated
£41Ka year
Peak month
December44.0× the quietest month
Top search term
paynes just brazils milk chocolate29K searches a year

02 · Price

A sale here is worth £13.59.

Listings sell for £13.59 on average, from £8.00 to £18.85. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £13.59 that is £0 to £1K a year per listing.

Average price
£13.59under the $15 to $100 sweet spot
Price range
£8.00–£18.85
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #288 within Dried Fruits, Nuts & Vegetables. It carries 288 reviews at 4.29 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
67%
Out of stock, average day
14.8%
Average rank
#288in Dried Fruits, Nuts & Vegetables
Average rating
4.29 starsAmazon United Kingdom average 4.36 stars
Average reviews
288per listing
Listings tracked
15

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Just Brazils products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£3K£5K£7K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

13 rising

Sellers

26

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

53%

Top 20: 100%

Open market

35%

  • MANOR SPRINGS15%
  • Creative Gift Supplies13%
  • Bentley & Ackerman12%
  • Natural Health 4 Life9%
  • Just Brazils8%
  • Friars8%

Demand

Just Brazils search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 44.0×

Search terms

Top Just Brazils search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • paynes just brazils milk chocolate29K/yr
  • just brazils milk chocolate31K/yr
  • just brazils22K/yr
  • paynes chocolate brazil nuts14K/yr
  • paynes chocolate brazils7K/yr

Reviews and returns

What reviews say buyers love and hate about Just Brazils

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall16%−0.15

Chocolate is not great quality

Not good quality

Not the best

Value For Money16%−0.03

expensive

Pricey

Expensive

Taste-Overall13%+4.26

they taste like chemicals

Tasted like cheap chocolate

They are just too tasty for me to keep around

Size-Overall8%−0.09

A small thing,

Very small box for the price

The size was very small I expected it to be bigger especially for the price and a present

Flavor7%−0.07

Condition of chocolate product very poor condition

The chocolate flavour isnt nice

So disappointed, chocolate coating not the best. cheap and candy tasting

Love

Taste-Overall54%+4.26

Great tasting chocolate

Really nice my father in law loved them good fresh taste

Fantastic taste

Quality-Overall12%−0.15

Excellent quality

Great quality nuts & chocolate

Good quality snack

Value For Money8%−0.03

Value for money

Excellent value for money

Good value as well

Sweetness4%−0.07

Nice chocolate

Very sweet

giving way to a sweet

Gifting Purpose4%+0.26

made a good present

makes a great gift

Gave as a gift - packaging was top-notch

FAQ

Common Just Brazils questions

Answered from the same tracked data.