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Jujube Dates

soft demand (-65.8% this quarter) — Jujube Dates doesn't clear our bar today.

Flapen Score

38
Skip it
Market size 8Growth 0Conversion 62Competition 19Returns 100Price range 19Avg price 25Brand share 42Review moat 93Quality gap 72
This niche Category average

Is Jujube Dates profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Jujube Dates is a £33K/yr Amazon United Kingdom market (67K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 38/100.

Jujube Dates: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -65.8% over the last 90 days and 5.4% of searches end in a purchase.

£33K

revenue / yr

Units sold / yr4K
Search volume / yr-65.8%67K
Conversion rate5.4%
Avg price£9.00

Who owns the niche?

The top 5 brands hold 80% of demand, so 20% of the market is open.

20%

open market share

Brands · sellers11 · 15
Top-5 product click share77%
Open market20%
Avg brand age48 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement50%
New entrants (1y)3· 0 succeeded
Avg rating4.3★
Avg reviews143

Top Jujube Dates products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

£0£3K£7K£10K£13K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

15

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

16%

  • WaNaHong32%
  • SntCrave19%
  • Generic16%
  • Choillse é·æ€8%
  • TeeLux5%
  • East Asia Brand5%
  • Open — no brand owns it (5 brands, 16%)

Jujube Dates demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume67KCVR5.4%Products12Brands11Top 5 Brands80%OOS Rate3.2%Rating4.3★Reviews143Avg BSR#808
3K2KFeb '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Top Jujube Dates search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • jujube dates23K/yr
  • jujube16K/yr
  • red dates12K/yr
  • jujube fruit10K/yr
  • red dates chinese jujube7K/yr

What reviews say buyers love and hate about Jujube Dates

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Taste-Overall21%

Delicious and healthy

Quality-Overall20%

with a consistent quality

Freshness10%

fresh tasty

Sweetness8%

naturally sweet flavour

Value For Money5%

Excellent value

What buyers complain about

72% of reviews
Taste-Overall15%

they taste cheap

Moist/Dry13%

most of the dates are quite dry

Sweetness10%

not v sweet

Hard Feel7%

rock hard

Size-Overall7%

big

Common Jujube Dates questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Jujube Dates 38/100 on Amazon United Kingdom — Skip it. The niche generates £33K/yr across 12 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -65.8% over the last 90 days.
Jujube Dates buyers on Amazon United Kingdom complain most about Taste-Overall, Moist/Dry, Sweetness, the themes mined from the niche's reviews. Its return rate is 0.0%.