jujube dates
Skip itSoft demand (-65.8% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Review moat
Great142.75avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good5.4%search→purchase rate — share of searches ending in a sale
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Avg price
Okay£9.00avg listing price — sweet spot $15–$100
Competition
Bad77%top-5 click share — a locked-up shelf
Price range
Bad£1.42–£18.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad£33K£33K/yr · 67K searches
Growth
Bad-65.8%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, jujube dates is a £33K/yr Amazon United Kingdom market (67K searches/yr). The top 5 brands hold 80% of demand. Verdict: Skip it — 38/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
jujube dates market data
- Units sold / yr
- 3K–4K
- avg 100–250/product
- Revenue / yr
- £27K–£36K
- units × avg price
- Conversion rate
- 5.4%
- Avg BSR
- #808
- Page quality
- 0%
- Prime
- 58%
- Sponsored
- 50%
- Out of stock
- 3.2%
- Avg brand age
- 48 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
15
Top-5 brand share
80%
Top 20: 100%
Top-5 click share
77%
Top 20: 100%
Open market
16%
- WaNaHong32%
- SntCrave19%
- Generic16%
- Choillse é·æ€8%
- TeeLux5%
- East Asia Brand5%
- Open — no brand owns it (5 brands, 16%)
Demand
Weekly Amazon search volume, last 23 weeks — -65.8% search growth over the last 90 days.Top jujube dates search terms
- jujube dates23K/yr
- jujube16K/yr
- red dates12K/yr
- jujube fruit10K/yr
- red dates chinese jujube7K/yr
Top jujube dates products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 12 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Dried Chinese Big Jujube Red Dates 908G
WaNaHong£13.234.4★202 rev
SntCrave Premium Jujube Date 240G | Whole Pitted Dates | 100% Natural Dried Jujube Chinese Red Dates | Berries for Tea Soups Desserts in Resealable bag
SntCrave£9.843.7★16 rev
Premium Dried Jujube Red Dates Fruit 1 KG- Great Snack for a Quick and Healthy Boost No Added Sugar Natural Vegan & Plump Red Dates Good Quality - Pack of 1 KG
Generic£14.804.4★23 rev
Changsi Sweet Jujube Chinese Red Dates 235g - Whole Sweet Snack Fruit
Choillse é·æ€£4.594.4★17 rev
HEZUO Dried Red Jujube Date Slices Tea Vegan Pure Natural Edible Red Dates from China Healthy Fruit Tea 125g No Additives
TeeLux£8.574.2★22 rev
Newest
by launch date
Kangina Dried Jujube Fruit 100% Natural Whole Sun-Dried Afghanistan-Grown Vegan and Gluten-Free Snack (100 g)
Generic£4.293 rev
SntCrave Premium Jujube Date 240G | Whole Pitted Dates | 100% Natural Dried Jujube Chinese Red Dates | Berries for Tea Soups Desserts in Resealable bag
SntCrave£9.8416 rev
HEZUO Dried Red Jujube Date Slices Tea Vegan Pure Natural Edible Red Dates from China Healthy Fruit Tea 125g No Additives
TeeLux£8.5722 rev
Premium Dried Jujube Red Dates Fruit 1 KG- Great Snack for a Quick and Healthy Boost No Added Sugar Natural Vegan & Plump Red Dates Good Quality - Pack of 1 KG
Generic£14.8023 rev
Jujube dates fruit 180g - Chinese Dried Red Date Berries for Tea Soups Desserts in Resealable bag (180g)
KoalaKoi£7.4814 rev
Trending
90-day click momentumKangina Dried Jujube Fruit 100% Natural Whole Sun-Dried Afghanistan-Grown Vegan and Gluten-Free Snack (100 g)
Generic£4.295.0★
SntCrave Premium Jujube Date 240G | Whole Pitted Dates | 100% Natural Dried Jujube Chinese Red Dates | Berries for Tea Soups Desserts in Resealable bag
SntCrave£9.843.7★
HEZUO Dried Red Jujube Date Slices Tea Vegan Pure Natural Edible Red Dates from China Healthy Fruit Tea 125g No Additives
TeeLux£8.574.2★
Premium Dried Jujube Red Dates Fruit 1 KG- Great Snack for a Quick and Healthy Boost No Added Sugar Natural Vegan & Plump Red Dates Good Quality - Pack of 1 KG
Generic£14.804.4★
Dried Chinese Big Jujube Red Dates 908G
WaNaHong£13.234.4★
What buyers say about jujube dates
What buyers praise and complain about, mined from review topics.What buyers love
“Delicious and healthy”
“with a consistent quality”
“fresh tasty”
“naturally sweet flavour”
“Excellent value”
“As described”
“A lovely treat”
“Nice flavour”
“dates are moist”
“Delicious and healthy”
What buyers complain about
“they taste cheap”
“most of the dates are quite dry”
“not v sweet”
“rock hard”
“big”
“Poor quality”
“Not cheap,”
“They were crunchy”
“Eating them straight out the bag the outside is slightly flaky with a kind of dryish fluffy inner”
“nowhere close to super sweet”
Common questions
- Is jujube dates profitable to sell on Amazon United Kingdom?
- The niche generates £33K/yr across 12 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -65.8%. Flapen's verdict: Skip it (38/100).
- How competitive is the jujube dates niche?
- 11 brands and 15 sellers compete. The top 5 products take 77% of clicks and top 5 brands hold 80% of demand.
- What do buyers complain about in jujube dates?
- Top complaints mined from reviews: Taste-Overall, Moist/Dry, Sweetness. The return rate is 0.0%.
- What does it cost to enter the jujube dates niche?
- Listings span £1.42–£18.09; the average listing price is £9.00 (sweet spot $15–$100). The average incumbent carries 143 reviews — the moat a new listing must climb.