john smiths extra smooth
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Incredible67avg incumbent reviews — the moat a new listing must climb
Conversion
Incredible13.5%search→purchase rate — share of searches ending in a sale
Growth
Good+27.3%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.83avg listing price — sweet spot $15–$100
Market size
Bad£81K£81K/yr · 55K searches
Price range
Bad£5.13–£17.09cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, john smiths extra smooth is a £81K/yr Amazon United Kingdom market (55K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
john smiths extra smooth market data
- Units sold / yr
- 6K–8K
- avg 500–750/product
- Revenue / yr
- £65K–£87K
- units × avg price
- Conversion rate
- 13.5%
- Avg BSR
- #671
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 0.9%
- Avg brand age
- 74 months
- Avg seller age
- 193 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
25
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- John Smith's96%
- Boddingtons4%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 86 weeks — +27.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.9×
Top john smiths extra smooth search terms
- john smiths27K/yr
- john smiths extra smooth25K/yr
- john smiths beer3K/yr
Top john smiths extra smooth products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 4 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Newest
by launch dateTrending
90-day click momentumWhat buyers say about john smiths extra smooth
What buyers praise and complain about, mined from review topics.What buyers love
“it tastes really good”
“Value for money”
“Nice refreshing beer”
“Nice refreshing beer”
What buyers complain about
“Poor product”
“Now double the price I'm buying elsewhere for the same original price”
Common questions
- Is john smiths extra smooth profitable to sell on Amazon United Kingdom?
- The niche generates £81K/yr across 4 tracked products. 90-day search growth is +27.3%. Flapen's verdict: Skip it (43/100).
- How competitive is the john smiths extra smooth niche?
- 2 brands and 25 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in john smiths extra smooth?
- Top complaints mined from reviews: Quality-Overall, Value For Money. The return rate is 0.1%.
- When does demand for john smiths extra smooth peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.9× the quietest.
- What does it cost to enter the john smiths extra smooth niche?
- Listings span £5.13–£17.09; the average listing price is £10.83 (sweet spot $15–$100). The average incumbent carries 67 reviews — the moat a new listing must climb.