How competitive is the Jasmine Tea niche on Amazon United Kingdom?

19 brands and 58 sellers compete in Jasmine Tea on Amazon United Kingdom. The top 5 Jasmine Tea products take 50% of clicks and its top 5 brands hold 67% of demand.

What do buyers complain about in Jasmine Tea?

Jasmine Tea buyers on Amazon United Kingdom complain most about Taste-Overall, Flavor, Smell, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Jasmine Tea niche?

Jasmine Tea sells for £8.32 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.97–£19.67. The average incumbent carries 505 reviews — the moat a new listing must climb.

Jasmine Tea

Jasmine Tea shows low returns (0.0%), but soft demand (-23.4% this quarter) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Jasmine Tea profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Jasmine Tea is a £108K/yr Amazon United Kingdom market (105K searches/yr). The top 5 brands hold 67% of demand. Verdict: Worth a look — 53/100.

Jasmine Tea: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -23.4% over the last 90 days and 12.3% of searches end in a purchase.

£108K

revenue / yr

Units sold / yr13K

Search volume / yr-23.4%105K

Conversion rate12.3%

Avg price£8.32

Who owns the niche?

The top 5 brands hold 67% of demand, so 33% of the market is open.

33%

open market share

Brands · sellers19 · 58

Top-5 product click share50%

Open market33%

Avg brand age79 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 28 products

Top Jasmine Tea products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Twinings Jasmine Green Tea 80 Tea Bags

Price: £4.58
Rating: 4.7/5
Reviews: 708
Age: 10y ago

250g Jasmine Green Tea Loose Leaf in Caddy

Price: £9.12
Rating: 4.6/5
Reviews: 755
Age: 10y ago

Birchall Tea Bags Jasmine Tea Pearls Gift Set Green Tea Bursting with Full Flavour Perfect Herbal Tea Gift Set 15 Pack of Plant-Based Prism Tea Bags

Price: £4.98
Rating: 4.4/5
Reviews: 96
Age: 7y ago

The Tea Makers of London Jasmine Green Tea Loose Leaf - 250g - Natural Blend of Chinese Green Tea & Essential Oil - Sweet & Summery Notes of Jasmine Blossoms

Price: £19.67
Rating: 4.6/5
Reviews: 1,862
Age: 14y ago

Ahmad Tea 100 Teabags Jasmine Green Green Tea 1 x 100 Teabags

Price: £4.84
Rating: 4.5/5
Reviews: 920
Age: 6y ago

Newest

by launch date

Queen of Jasmine Loose Leaf Green Tea (50g) Chinese Jasmine Tea with Blossoms Floral Smooth Balanced Brew Fragrant Everyday Cup Resealable Pouch | Your ExcellenTEA

Price: £4.15
Rating: 4.6/5
Reviews: 41
Age: 1y ago

HANFANGLING Jasmine Green Tea Natural Loose Leaf Promotes Metabolism Relieves Anxiety and Stress Regulates Blood Sugar Promotes Digestion Refreshes the Mind and Freshens the Breath Gift Tea

Price: £8.96
Rating: 4.4/5
Reviews: 79
Age: 2y ago

Jasmine Green Tea Organic 100g (50 Cups) | Jasmine Tea Loose Leaf from China REPLANTEA

Price: £8.93
Rating: 4.0/5
Reviews: 158
Age: 2y ago

Ahmad Tea Loose Leaf Jasmine Green Tea Green Tea 1 Packet of 100g Loose Leaf Tea

Price: £3.47
Rating: 4.2/5
Reviews: 87
Age: 3y ago

Fonming Tea Jasmine Tea Bags High Grown Oolong Tea Leaves - Light & Floral Low Caffeine Hot and Cold Brew Semi-Fermented Drink for Health Individually Wrapped Tea Bags

Price: £13.38
Rating: 4.1/5
Reviews: 32
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

Top-5 brand share

67%

Top 20: 99%

Top-5 click share

50%

Top 20: 91%

Open market

24%

Twinings23%
BBJ12%
Ahmad Tea12%
The Tea Makers of London10%
Birchall10%
teapigs9%

Jasmine Tea demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume105KCVR12.3%Products28Brands19Top 5 Brands67%OOS Rate5.8%Rating4.4★Reviews505Avg BSR#275

No pronounced peak months · busiest ÷ quietest = 1.7×

Top Jasmine Tea search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

jasmine tea70K/yr -25.6%8.4% conv.
jasmine green tea15K/yr -21.0%10.7% conv.
jasmine tea bags9K/yr -12.0%10.1% conv.
jasmine tea loose leaf5K/yr -26.8%8.7% conv.
jasmin tea3K/yr +1.7%9.8% conv.
jasmine green tea loose leaf4K/yr -33.2%11.4% conv.

What reviews say buyers love and hate about Jasmine Tea

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews

Taste-Overall33%

“Delicious tea”

Flavor20%

“Great flavour lovely tea”

Quality-Overall13%

“Good quality tea”

Smell8%

“the aroma is calming”

Value For Money7%

“Great value”

What buyers complain about

77% of reviews

Taste-Overall31%

“unfortunately just not for my tastes”

Flavor14%

“deeper in flavour than I was used to when it comes to green tea”

Smell9%

“However the jasmine flavour is not there - there is jasmine scent when first opened”

Bitter7%

“This is bitter”

Value For Money5%

“They are not cheap”

Common Jasmine Tea questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Jasmine Tea 53/100 on Amazon United Kingdom — Worth a look. The niche generates £108K/yr across 28 tracked products. Search demand moved -23.4% over the last 90 days.