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japanese curry

Skip it

Prices mostly outside the sweet spot ($2.82–$10.62) — this niche doesn't clear our bar today.

Market size 14Growth 16Conversion 86Competition 26Returns 100Price range 0Avg price 20Brand share 17Review moat 83Quality gap 21

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great9.7%

search→purchase rate — share of searches ending in a sale

Review moat

Great336.5

avg incumbent reviews — the moat a new listing must climb

Competition

Okay69%

top-5 click share — leaders hold, buyers still browse

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Avg price

Bad£7.27

avg listing price — sweet spot $15–$100

Brand share

Bad93%

top-5 brand share — brand-locked demand

Growth

Bad-17.1%

90-day search growth — must beat 0% to launch

Market size

Bad£55K

£55K/yr · 78K searches

Price range

Bad£2.82–£10.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, japanese curry is a £55K/yr Amazon United Kingdom market (78K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Jan–Nov. Verdict: Skip it — 36/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

japanese curry market data

Units sold / yr
8K–10K
avg 250–500/product
Revenue / yr
£58K–£73K
units × avg price
Conversion rate
9.7%
Avg BSR
#114
Page quality
0%
Prime
100%
Sponsored
69%
Out of stock
0.0%
Avg brand age
78 months
Avg seller age
182 days

Competition & brand share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 flat

Sellers

39

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

4%

  • Zen Group30%
  • S&B27%
  • Bowltiful21%
  • S and B8%
  • Emma Basic7%
  • House Java3%
  • Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 86 weeks — -17.1% search growth over the last 90 days.
2K2KSpike '25Black Friday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Nov · busiest ÷ quietest = 1.7×

Top japanese curry search terms

  • golden curry20K/yr
  • japanese curry blocks20K/yr
  • japanese curry15K/yr
  • s&b golden curry6K/yr
  • golden curry katsu curry block4K/yr
  • curry cubes4K/yr
  • s&b4K/yr
  • japanese curry cubes4K/yr
  • curry block2K/yr
All search terms

Top japanese curry products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£5K20%£11K30%£16K40%£22K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about japanese curry

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall42%

“Excellent as always authentic taste”

Flavor10%

“Great flavour”

Value For Money8%

“It is extremely worth the price”

Spiciness6%

“Best Curry”

Nutritional Content6%

“gluten free”

Ease Of Use6%

“easy to use”

Cooking Instructions5%

“Lovely stuff, easy to use and makes great Japanese curry”

Ingredients-Overall4%

“Will continue to buy these as additive free, on my subscribe & save”

Quality-Overall3%

“Good quality sauce mix”

Smell2%

“Smell gorgeous and tastes even better”

What buyers complain about

Spiciness18%

“I wish it had a bit more spice to it”

Value For Money14%

“Over-priced”

Strength7%

“Not strong”

Salt Content5%

“I wish contained less salt as everything has too much salt nowadays”

Nutritional Content3%

“Not ideal for those on a LDL avoidance diet”

Ingredients-Overall3%

“Additives removed”

Taste-Overall2%

“Not as tasty as the S”

Dilute/Watery2%

“I was a bit skeptical about this product before trying it as it doesn't have msg and I had a preconception it would be weak and watery”

Flavor2%

“Lacks flavour and does not thicken as well”

Quality-Overall2%

“Not as good as S”

Common questions

Is japanese curry profitable to sell on Amazon United Kingdom?
The niche generates £55K/yr across 16 tracked products. 90-day search growth is -17.1%. Flapen's verdict: Skip it (36/100).
How competitive is the japanese curry niche?
8 brands and 39 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 93% of demand.
What do buyers complain about in japanese curry?
Top complaints mined from reviews: Spiciness, Value For Money, Strength. The return rate is 0.0%.
When does demand for japanese curry peak?
Demand peaks in Jan–Nov; the busiest month runs 1.7× the quietest.
What does it cost to enter the japanese curry niche?
Listings span £2.82–£10.62; the average listing price is £7.27 (sweet spot $15–$100). The average incumbent carries 337 reviews — the moat a new listing must climb.